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Manager / Senior Manager, Digital Marketing
Leap FinanceINDIA30+ days ago
Job descriptionOwn the end-to-end management of paid social channels, overseeing campaign creation, optimization, and budget management. Develop and execute SEM / Meta / Affiliates campaigns across various platforms to meet key performance objectives. Collaborate closely with cross-functional teams to align Digital Marketing strategies with broader marketing objectives. Manage budgets, forecast expenditures, and provide insightful reporting on campaign performance to stakeholders. Stay informed about industry trends and regulations in the paid social space, ensuring proactive adaptation to emerging trends. Have 3 years of experience working on paid social channels, preferably within a fast-paced startup environment. Be proficient in Google Ads, Meta Ads, Google Analytics, and other SEM tools. Have a strong analytical aptitude with the ability to derive actionable insights from data. Have exceptional communication and collaborative skills, capable of effectively liaising with cross-functional teams. Mutual Respect : We love people who are relentlessly resourceful. Find your way out. Focus on the possibilities instead of the problems. Bias for action : We take calculated risks backed by data and information available and encourage fail fast to find the best solutions as soon as possible Learn & get better : Continuous learning and improvement is the key. We dont stop learning. We treat feedback as a gift and as an opportunity to get better. Growth mindset : We operate with a growth mindset and not a mindset of fear or judgment. You are in control of your own ability to learn and improve. We love Resilience.
About us
We are building the platform to drive global careers for millennials from emerging economies. We work at the exciting intersection of the 2 hottest trends around - edtech & fintech! And we love that we succeed as a business while powering the dreams of talented students!
Founder Profile
- Arnav Kumar is a graduate of IIT Kharagpur. Leap is his second company and he has raised more than $30M in capital for his startups. In his last role, he was a VC investor with SAIF Partners (Now Elevation Capital).
- Vaibhav Singh is a graduate of IIT Kharagpur. He spent his first 6 years at DeutscheBank, across Singapore & Sydney to manage a $3Bn flow book. He has built 2 fintech startups before, as a founding member of CapitalFloat and Incred.
The Leap team has a fine balance of industry experience (edtech, fintech, study abroad) and technical skills (engineering, product, design).
About the Role :
We seek an experienced Digital Marketing Manager / Senior Manager to lead our performance marketing initiatives for one of our business verticals. As a seasoned professional with over three years of experience, you will drive the implementation and execution of marketing campaigns across paid ad channels, including Facebook and Google.
The charter for this role will include :
Ideal persona would :
Life @ Leap
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Manager Digital Marketing • INDIA
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