Product Marketing Manager

About One Impression

One Impression is the leading brand–creator marketplace, helping businesses collaborate with vetted creators at transparent, real-time pricing. We give brands direct access to 100k+ creators, 1 : 1 communication, and ROI-driven campaign workflows—backed by audience insights, performance tracking, and streamlined payments. Our mission is to make creator marketing fast, data-driven, and scalable for modern brands.

• Growth Strategy Development : Develop and implement comprehensive growth strategies that align with business objectives, leveraging market research and data insights.
• Competitor Benchmarking : Conduct regular competitor analysis to identify market opportunities, threats, and best practices to stay ahead in the industry.
• Data Analytics : Utilize advanced data analytics to track and analyze key growth metrics, making data-driven decisions to optimize growth initiatives.
• Customer Success and Experience : Foster a customer-centric culture focused on delivering exceptional customer experiences, enhancing customer success programs to ensure high user satisfaction and retention.
• Growth Hacking : Identify and execute innovative growth hacking strategies to drive user acquisition, engagement, and retention, continuously testing and iterating to find the most effective tactics.
• User Experience (UX) : Collaborate with product and design teams to enhance user experience, ensuring seamless interactions and high customer satisfaction.
• Marketing Activation : Lead marketing activation initiatives to boost brand awareness, drive lead generation, and support sales efforts through targeted campaigns and programs.
• Stakeholder Management : Manage relationships with key stakeholders, ensuring alignment and support for growth initiatives, while collaborating with cross-functional teams to drive results.
• Partnerships : Identify, establish, and nurture strategic partnerships to expand market reach and drive growth, ensuring mutual success and alignment with business goals.

Requirements