Executive MIS – DMS & SFA Support (Retail Sales)

HyFun a leading brand in Frozen Food in India with exports in more than 40+ countries is seeking to strengthen its Retail Sales Team . We are looking to fill the Executive – DMS & SFA Support (Retail Channel) position based in Ahmedabad .

Position / Profile Title : Executive – DMS & SFA Support (Retail Channel)

Location : Ahmedabad

Experience : 4-7 years

Essential Qualification : Minimum Graduate in any field

Essential Area of Expertise :

Experience working with FMCG companies, start-ups, or fast-growing organizations.

Exposure to distributor operations, sales processes, and digital tool implementation.

Job Role :

This role serves as a key enabler of digital transformation within the retail sales ecosystem. The incumbent will drive the effective rollout, adoption, and management of the Distributor Management System (DMS) and Sales Force Automation (SFA) platforms across the retail network. The role also involves overseeing distributor claim processing to ensure accuracy, compliance, and operational efficiency.

Roles and Responsibilities :

Coordinate and support end-to-end implementation of DMS across the assigned geography.

Work closely with distributors, internal IT teams, and third-party vendors to ensure timely and successful system go-live.

Ensure accurate configuration of master data including products, customers, pricing, and schemes in the DMS.

Monitor data flow from DMS to central systems and escalate any sync issues.

Partner with the sales team to drive DMS and SFA compliance, utilization, and performance monitoring.

Manage configuration of beat plans, targets, schemes, and distributor claims within the systems.

Identify data integrity gaps or system usage issues and recommend corrective actions.

Generate and circulate regular reports on system adoption, usage trends, and target vs. achievement metrics.

Prepare and maintain distributor- and region-wise secondary sales performance tracking sheets.

Process distributor claims and field force expense submissions in line with SOPs.

Act as a bridge between Sales, IT, Distributors, and Implementation Partners for technical or operational escalations.

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