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Creative Strategist
Creative StrategistAtidiv • Mohali, Republic Of India, IN
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Creative Strategist

Creative Strategist

Atidiv • Mohali, Republic Of India, IN
19 hours ago
Job description

Job Title : Creative Strategist / Influencer Support

Location : Remote (Anywhere in India only)

Shift : 09 : 00pm - 06 : 00am IST (Night shift)

Role Overview :

We are seeking a dynamic Creative Strategist / Influencer Support specialist to drive ad inspiration, content organization, and influencer pipeline efforts. You will empower strategists and influencer managers with daily creative intelligence, high-performing ad archives, and qualified creators, enabling our teams to focus on strategy and innovation.

Responsibilities :

Creative Research & Inspiration Sourcing-

  • Pull daily fresh creative inspiration from Foreplay and Kalodata.
  • Identify and analyze top competitor ads;

provide transcribed scripts for approved videos.

  • Build curated ad inspiration collections to inform strategic decisions.
  • Outcome : Strategists start with actionable, high-signal creative intelligence.
  • Creative Library & Winners Archive-

  • Build and maintain client-specific Winners Libraries (top performing ads).
  • Manage SSL-wide Winning Creative Library across clients.
  • Tag ads by format, angle, persona, and hook style for easy access and analysis.
  • Outcome : A centralized, updated creative knowledge base for all teams.
  • Content Sprint Build-Out Support-

  • Update content sprint decks weekly with new ad inspiration and recent performance data from Motion.
  • Organize strategist-provided scripts, briefs, and references inside decks.
  • Prepare weekly client performance review decks with motion screenshots.
  • Outcome : Strategists focus on concepts, not asset collection or deck formatting.
  • Influencer Sourcing Support-

  • Discover new influencers on Instagram and TikTok daily.
  • Conduct light vetting of creators (content quality, engagement, brand fit).
  • Tag influencers by UGC style, storytelling ability, and whitelisting potential.
  • Maintain a daily updated influencer pipeline for the Influencer Manager.
  • Outcome : The Influencer Manager always has a ready and qualified creator pipeline.
  • Out-of-Scope Tasks-

  • Excludes developing shot lists, script writing, concepting, editing / design, platform uploads, outreach / negotiation with influencers, and client communication.
  • Qualifications :

  • Bachelor’s degree in marketing, communications, advertising, media, or equivalent experience.
  • 2+ years of experience in a creative strategy, social media, marketing, or influencer support role is preferred.
  • Experience with ad research tools (e.G., Foreplay, Kalodata, Motion) and social ad platforms.
  • Strong analytical skills in creative performance analysis and competitor monitoring.
  • Familiarity with influencer discovery and UGC creator vetting.
  • Skills :

  • Excellent organizational and communication abilities.
  • Fast learner, highly detail-oriented, proactive in spotting trends.
  • Capable of tagging, organizing, and maintaining creative / ad libraries and influencer pipelines.
  • Comfortable working independently and collaborating across teams.
  • Company Culture & Benefits :

  • Remote work
  • High-growth team to work with
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    Creative Strategist • Mohali, Republic Of India, IN

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