Digital Marketing Specialist

Job Title : Digital Marketing Specialist

Experience Required : 3 4 years

Position : Full-time

No. of Openings : 1

Location : Trichy

Eligibility : Any Degree

Salary Range : INR 20000 INR 30000

About the Role

We are looking for a dynamic and creative Digital Marketing Specialist to join our team. The ideal candidate will be responsible for planning executing and optimizing online marketing campaigns across multiple channels. This role requires strong expertise in SEO social media paid ads and content strategy with a results-driven mindset to improve online visibility generate leads and enhance brand presence.

Key Responsibilities

Develop and implement digital marketing strategies aligned with business goals.

Plan and execute SEO campaigns to improve website rankings and drive organic traffic.

Manage and optimize paid campaigns across Google Ads Meta platforms and other channels.

Create engaging content for websites blogs social media and marketing campaigns.

Execute and monitor social media strategies to increase reach engagement and brand awareness.

Conduct keyword research competitor analysis and performance tracking for SEO / SEM.

Utilize analytics tools (Google Analytics Search Console etc.) to measure campaign effectiveness.

Drive Local SEO initiatives to improve online presence in specific geographies.

Collaborate with design and content teams to create compelling digital assets.

Stay updated with the latest digital marketing trends tools and best practices.

Essential Qualifications

Bachelor s degree in Marketing Business Communications or a related field.

Proven experience of 3 4 years in digital marketing with measurable results.

Strong knowledge of SEO SEM and social media platforms.

Hands-on experience in Google Ads Facebook / Instagram Ads and LinkedIn Campaigns.

Ability to create and manage content strategies.

Skills Required

Proficiency in SEO tools (Ahrefs SEMrush Moz or similar).

Strong understanding of Google Ads and campaign optimization.

Excellent knowledge of social media platforms and trends.

Strong analytical skills with the ability to interpret data and generate insights.

Content creation and copywriting skills.

Knowledge of Local SEO practices and optimization strategies.

Good communication creativity and project management skills.

Candidates must have experience in handling calls in a professional environment.

Education

Bachelor s degree in Computer Science, Engineering, or a related field.

Key Skills

Civil,Anti Money Laundering,Intelligence,Hospitality,Administrative Services

Employment Type : Full Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 20000 - 30000