Digital Content Innovation Specialistvivo India • Haryāna, Republic Of India, IN
Digital Content Innovation Specialist
vivo India • Haryāna, Republic Of India, IN
6 days ago
Job descriptionDevelop content ideas around smartphone launches, features, comparisons, and user benefits. Collaborate with product and marketing teams to align content with campaign goals and product positioning. Use AI tools to brainstorm creative formats, hooks, and storytelling angles. Produce content across formats : short-form videos, carousels, blogs, reels, infographics, and emailers. Create product explainers, feature highlights, and user guides using AI-powered scripting and design tools. Ensure content is optimized for SEO, platform algorithms, and audience engagement. Use tools like Gemini, ChatGPT, Midjourney, Runway ML, Synthesia, and Canva AI to accelerate production. Build repeatable workflows for launch campaigns, feature drops, and seasonal promotions. Stay ahead of AI trends and recommend new tools to improve efficiency and creativity. Track performance across platforms (YouTube, Instagram, Google). A / B test messaging, formats, and visuals to improve engagement and CTR. Use insights to iterate and refine content strategy.
JOB PURPOSE
Are you obsessed with smartphones, tech trends, and digital storytelling? We’re looking for a content creator who can ideate, plan, and produce high-impact digital-first content for the smartphone category using cutting-edge AI tools. From product launches to feature explainers and comparison reels, you’ll be the creative engine behind our content strategy—driving awareness, engagement, and conversion.
- AI Lead Content Ideation & Strategy
- Content Creation & Execution
- AI Tool Integration & Workflow Optimization
- Performance Monitoring & Optimization
KEY RESPONSIBILITIES
(Accountabilities attached to the role)
1. Content Ideation & Strategy
2. Content Creation & Execution
3. AI Tool Integration & Workflow Optimization
4. Performance Monitoring & Optimization
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Digital Content Specialist • Haryāna, Republic Of India, IN
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