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Digital Solutions Business Partner
Digital Solutions Business PartnerGantec Corporation • Chennai, Republic Of India, IN
Digital Solutions Business Partner

Digital Solutions Business Partner

Gantec Corporation • Chennai, Republic Of India, IN
3 days ago
Job description

Job Title : Digital Business Analyst

Location : Chennai

Employment Type : Full-Time / Contract

Joining : Immediate [Preferred]

Skills : Proven MSO Program Management (live websites + MarTech), Backlog & Release Management in Jira (or similar), KPI tracking for marketing outcomes, Stakeholder management across Marketing, Brand, Legal, IT.

About Us

We manage the day-to-day digital operations for large U.S. brands — their websites, customer journeys, emails, loyalty programs, and the entire MarTech stack, big-bang launches.

Basically, we keep things running smoothly, launch new campaigns every month, fix what’s broken, and continuously improve performance.

What You’ll Be Doing (real work, no fluff)

  • Work closely with U.S. brand Product Owners, Marketing Heads, Digital teams, and Internal Leadership Teams to understand priorities and pain points.
  • Gather requirements, write clear user stories, and manage the delivery backlog end-to-end.
  • Run refinement, sprint planning, and daily stand-ups — you’ll be the glue between client stakeholders and our POD delivery teams.
  • Own MSO (Maintenance, Support & Operations) programs for live websites and MarTech stacks — track SLAs, coordinate releases, handle incidents, and drive monthly / quarterly roadmaps.
  • Measure KPIs like content velocity, campaign performance, enrollment conversion, personalization lift, and CLTV growth, then turn insights into the next set of improvements.
  • Occasionally support pre-sales scoping and client workshops.

We’re Looking For

  • 5–8+ years as a Business Analyst / Digital BA / Proxy Product Owner, with solid experience running live MSO programs for enterprise websites and MarTech stacks (CMS, Marketing Automation, CDP, Analytics, Loyalty platforms).
  • Hands-on experience with platforms like ContentStack, Adobe AEM, Sitecore, Drupal, Shopify Plus, Salesforce Marketing Cloud, Marketo, HubSpot, Tealium, GA4, etc.
  • Strong Agile & Scrum Master background — you’ve run sprints, managed Jira backlogs, written stories, tracked velocity, and handled stakeholder reviews like second nature.
  • Comfortable dealing with marketing, brand, legal / compliance, and IT teams — especially in regulated industries (healthcare, CPG, manufacturing, financial services is a big plus).
  • Excellent communication — you can explain technical things in simple English to CMOs and equally talk requirements with developers.
  • Bonus Points

  • Previously worked on the brand side or managed long-term MSO contracts.
  • Exposure to AI-assisted workflows or agentic tools in marketing ops.
  • Scrum Master or PMP / PSPO / CSPO certification.
  • You Are Someone Who

  • Loves solving real problems, stays calm when launches go crazy, enjoys building trust with clients, and takes pride in seeing numbers move up every month.
  • To Apply

    Send your CV to sahithya.s@gantecusa.com and send a Cover Letter [MUST] in the format below .

    Cover Letter : [ Must be Submitted along with the CV ]

    1. Hands on Experience Self Rating Levels [ 1 to 5] :

  • Business Analysis / Proxy PO role
  • Proven MSO Program Management (live websites + MarTech)
  • Hands-on with major DX & MarTech platforms
  • Strong Agile + Scrum Master experience
  • Backlog & Release Management in Jira (or similar)
  • Stakeholder management across Marketing, Brand, Legal, IT
  • Requirement gathering & process mapping
  • KPI tracking for marketing outcomes
  • 2. Expectations :

  • Current Location
  • Current Organization
  • Current CTC
  • Expected CTC
  • Availability to Join / Notice Period
  • Open to come to Office Location [Chennai]
  • 3. What is your understanding of the role and responsibilities?

    4. Why do you think you are a fit for the role?

    5. Hands-on Project Experience highlight details on above self-rating skills [If any]

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    Digital Solution • Chennai, Republic Of India, IN

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