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Technocrats Horizons - Specialist - Search Engine Optimization
Technocrats Horizons - Specialist - Search Engine OptimizationTechnocrat Horizons • Punjab, India
Technocrats Horizons - Specialist - Search Engine Optimization

Technocrats Horizons - Specialist - Search Engine Optimization

Technocrat Horizons • Punjab, India
30+ days ago
Job description

SEO Strategy & Implementation :

  • Conduct comprehensive keyword research and analysis for cryptocurrency and fintech-related terms
  • Optimize website content, meta tags, headers, and URLs for improved search engine rankings
  • Develop and execute on-page and technical SEO strategies
  • Monitor and analyze website performance using SEO tools like Google Analytics, Search Console, and SEMrush
  • Create SEO-friendly content briefs and collaborate with content creators

Content Optimization :

  • Optimize existing web pages and blog content for target keywords
  • Ensure content aligns with SEO best practices and user intent
  • Perform competitor analysis to identify content gaps and opportunities
  • Support the creation of linkable assets and content marketing initiatives
  • Technical SEO :

  • Conduct regular website audits to identify and resolve technical SEO issues
  • Monitor website speed, mobile-friendliness, and core web vitals
  • Collaborate with our technology team to implement technical SEO recommendations
  • Ensure proper implementation of schema markup and structured data
  • Bring these HODL-worthy skills to the table :

    Education & Experience :

  • Master's or Bachelor's degree in Marketing, Digital Marketing, Communications, or related field
  • Excellent written and verbal communication skills in English
  • 3+ years of experience in SEO or digital marketing
  • Fresh graduates with relevant internship experience are welcome to apply
  • Google Analytics or Google Ads certification
  • Technical Skills :

  • Basic understanding of SEO principles and best practices
  • Familiarity with SEO tools (Google Analytics, Search Console, keyword research tools)
  • Proficiency in Microsoft Excel / Google Sheets for data analysis
  • Reporting & Analysis :

  • Generate monthly SEO performance reports with actionable insights
  • Track keyword rankings, organic traffic, and conversion metrics
  • Identify trends and opportunities for continuous improvement
  • Present findings and recommendations to stakeholders
  • (ref : iimjobs.com)

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    Search Engine Optimization Specialist • Punjab, India

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