Digital Advertising Specialist

About the Role

We are looking for a Media Buyer who can take full ownership of planning, executing, and optimizing advertising campaigns across Facebook and Instagram. This role blends creative thinking with data-driven decision-making to turn ad budgets into measurable business growth.

You'll Be Responsible For-

1. Campaign Strategy and Setup

• Plan and build profitable Meta ad campaigns from scratch.
• Research and define target audiences, campaign structures, and placement strategies.
• Set up Meta Pixel and proper conversion events to ensure accurate tracking.
• Align all campaigns with brand and business goals.

2. Campaign Management and Optimization

3. Creative Direction and Testing

4. Full-Funnel Approach

5. Reporting and Insights

Requirements

What We Expect From You

What We Offer