Cold Email Specialist
Location : Kolkata Onsite
Shift : UK Shift
Salary : ₹40,000 to ₹50,000 / -
About the Role
We are hiring for a UK-based client expanding their international business development team. This role is perfect for someone who enjoys communicating with global clients, researching new business opportunities, and crafting professional email conversations that open doors for the sales team.
This position offers the opportunity to work closely with an international company, learn modern lead generation methods, manage large-scale cold email campaigns, and grow quickly in a fast-paced environment.
Key Responsibilities
- Create professional, engaging, and conversion-focused email outreach communication
- Build full email sequences, nurture flows, and multi-step campaigns
- Run and maintain high-volume campaigns (minimum 10,000+ emails per month )
- Conduct extensive research and scrape targeted leads from scratch using various tools
- Build, filter, and enrich prospect lists for the sales team
- Track and optimize CTR, open rates, bounce rates , reply rates and deliverability
- Warm up new domains and inboxes; ensure healthy deliverability
- Manage lead pipelines and outreach activity inside CRM tools
- Maintain organized logs of communication patterns, tests, and campaign results
- Collaborate with the UK team to schedule appointments and follow-ups
- Support the setup and smooth execution of email outreach campaigns
- Understand business offerings, customer pain points, and create compelling outreach scripts accordingly
Required Technical Skills (Must-Have)
Hands-on experience with lead scraping tools and enrichment platformsStrong understanding of cold email infrastructure, including :SPF, DKIM, DMARC setupInbox warm-up processesDomain health monitoringAbility to manage and optimize high-volume campaigns (10K+ emails / month)Experience with outreach tools such as :Apollo, Lusha, Smartlead, Lemlist, Instantly, Snov.io, SmartWriter, Zapier , etc.Strong grasp of deliverability metrics : CTR, open rate, bounce rate, spam rateAbility to write high-impact, personalized email templates and scriptsCapability to understand product, target audience, and customer pain points, and position messaging creatively in multiple anglesGeneral Skills
Excellent written English with the ability to craft clear, confident communicationStrong research ability and curiosity to explore new business opportunitiesBasic CRM usage knowledge (HubSpot, Pipedrive, Salesforce, etc.)Ability to work independently, stay organized, and maintain consistency in daily tasksHigh attention to detail and ability to analyze patterns in outreach responsesPreferred Skill
Previous experience in lead generation, sales support, or cold outreachFamiliarity with and industry directories for researchExperience using email sending tools and automation systemsExperience on platforms like Upwork or other freelance marketplaces is a plusQualifications
Graduate degree preferred1–3 years of experience in sales, research, lead generation, or B2B outbound communicationWhy Join Us
Competitive salary up to ₹50,000Direct collaboration with a UK-based teamExposure to global communication and sales processesOpportunity to scale expertise in email marketing and outbound lead generationFast-growth role with clear performance-based advancementChance to drive real, qualified leads and make a measurable impact