Talent.com
Brand Manager - Oncology
Brand Manager - OncologyConfidential • Mumbai, Mumbai City
Brand Manager - Oncology

Brand Manager - Oncology

Confidential • Mumbai, Mumbai City
23 days ago
Job description

Job Description :

As the Brand Manager for Oncology with our Client, you will be at the forefront of strategic brand initiatives for our oncology products. Your role will be pivotal in driving market penetration and growth while ensuring sustainable success. The ideal candidate will bring a wealth of experience in brand management, successful launch of new molecules, and seamless cross-functional collaboration.

Key Responsibilities :

Brand Oversight :

  • Lead the oncology product portfolio with a national perspective, ensuring alignment with Indian standards and regulatory compliance.
  • Maintain a thorough understanding of market trends, regulatory landscapes, and competitive dynamics within India to inform strategic decisions.

Brand Plan Development :

  • Analyze internal and external market data to develop an informed brand strategy, focusing on market share growth, positioning, segmentation, and targeting.
  • Define clear, actionable goals and KPIs that align with overall business objectives.
  • Brand Mix & Execution :

  • Formulate a comprehensive brand mix, including product, price, place, and promotion strategies.
  • Implement action plans tailored to achieve strategic objectives, ensuring timely and effective execution.
  • Performance Analysis and Improvement :

  • Monitor and assess brand performance metrics, including growth, market share, and financial performance against defined objectives.
  • Initiate timely adjustments based on performance analysis, ensuring continuous brand alignment with market dynamics.
  • Launch Leadership :

  • Oversee the end-to-end process for new molecule or product launches in India, including preparation of launch calendars and coordination with cross-functional teams.
  • Equip field teams with the right communication tools and training, ensuring consistent messaging and engagement with healthcare providers and specialists.
  • Financial Planning and Forecasting :
  • Utilize historical sales data and market opportunity analysis to set financial targets and promotional budgets.
  • Ensure accurate financial planning and forecasting to support strategic initiatives.
  • Promotional Campaigns & KOL Engagement :
  • Develop impactful promotional campaigns, including Continuing Medical Education (CME) programs, targeting oncologists and key stakeholders.
  • Foster relationships with Key Opinion Leaders (KOLs) to strengthen brand credibility and influence.
  • Collaboration and Communication :
  • Partner with cross-functional teams, including R&D, medical affairs, regulatory, sales, and marketing, to ensure brand alignment with organizational goals.
  • Facilitate open communication channels to promote a cohesive and collaborative work environment.
  • Qualifications :

  • Advanced degree in Life Sciences, Marketing, Business Administration, or related field.
  • Extensive experience (4+ years) in brand management within the oncology sector.
  • Proven track record of successful product launches and strategic brand initiatives.
  • Strong analytical skills and the ability to translate data into actionable insights.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to work in a fast-paced, dynamic environment with a high degree of adaptability.
  • Skills Required

    Sales Forecasting, Market Analysis, Digital Marketing, Brand Strategy

    Create a job alert for this search

    Brand Manager • Mumbai, Mumbai City

    Related jobs
    Senior Partner Brand Manager [T500-20086]

    Senior Partner Brand Manager [T500-20086]

    Summit Consulting Services • Mumbai, IN
    Huge is looking for a Senior Partner Brand Manager to join the Partner Brand Management team.This role will be based in India to serve clients in the market. In this role, you will be responsible fo...Show more
    Last updated: 7 days ago • Promoted
    Product Manager

    Product Manager

    Menarini Asia-Pacific • Mumbai, Maharashtra, India
    Position Title - Product Manager - Dermatology.Reports To - Group Product Manager.The Brand Manager for the assigned brand in India is a highly strategic role. You will be the P&L owner of the brand...Show more
    Last updated: 21 days ago • Promoted
    Medical Manager

    Medical Manager

    ImmunoACT • Mumbai, Maharashtra, India
    Build and maintain a strong network of treatment centres, hospitals, and key medical practitioners across the region.Establish credible partnerships with key opinion leaders and senior specialists ...Show more
    Last updated: 20 days ago • Promoted
    Product Manager / Senior Product Manager (Dermatology)

    Product Manager / Senior Product Manager (Dermatology)

    Ipca Laboratories Limited, Kandivali • Mumbai, Maharashtra, India
    Position : Product Manager / Senior Product Manager.Experience : 4 to 6 years into Brand Management.The applicant must have experience into Dermatology (Past or Present). Identifying new avenues to ...Show more
    Last updated: 30+ days ago • Promoted
    Research Molecule- Group Product Manager- Cardio / Diabetic

    Research Molecule- Group Product Manager- Cardio / Diabetic

    Zydus Healthcare • Mumbai, Maharashtra, India
    Role : Sr Product Manager / Group Product Manager.Experience : 04-10 years of Product Marketing Experience in CVD (Must be from Pharma Industry). Pharma + MBA - Marketing OR Pharma.Therapy / Segment : Ca...Show more
    Last updated: 20 days ago • Promoted
    Principal Product Manager - Healthcare Domain

    Principal Product Manager - Healthcare Domain

    C G Vak Softwares & Exports Limited • Mumbai
    Role & Responsibilities : We are seeking a visionary and technically savvy Principal Product Manager to lead the strategy, development, and growth of our Identit...Show more
    Last updated: 10 days ago • Promoted
    Brand Manager- Respiratory

    Brand Manager- Respiratory

    Confidential • Mumbai
    Currently working in super speciality marketing.Analyze market trends and competitor strategies to identify.Lead digital marketing initiatives and. Market Analysis, Product Launch, Campaign Manageme...Show more
    Last updated: 23 days ago • Promoted
    Brand Manager – Quick Commerce

    Brand Manager – Quick Commerce

    Puretech Digital - A Genesis Company • Mumbai, Maharashtra, India
    We’re Hiring : Quick Commerce SME – Brands (Manager Level).Platforms : Blinkit, Zepto, Instamart, Swiggy, Amazon Fresh.Integrated Communications | Brand Strategy | Digital Commerce.Are you passionate...Show more
    Last updated: 30+ days ago • Promoted
    Amneal Pharmaceuticals - Deputy Manager - Product Marketing - Oncology Segment

    Amneal Pharmaceuticals - Deputy Manager - Product Marketing - Oncology Segment

    AMNEAL PHARMACEUTICALS PRIVATE LIMITED • Mumbai, India
    Deputy Manager - Product Marketing - Overview The Deputy Manager Product Marketing (Oncology) will be responsible for driving strategic brand initiatives, developing...Show more
    Last updated: 30+ days ago • Promoted
    Assistant Brand Manager

    Assistant Brand Manager

    Coty • Mumbai, Maharashtra, India
    About the role We’re looking for an Assistant Brand Manager to join the Coty India team.This is a newly added role that will be responsible not only for the commercial success of the business unit ...Show more
    Last updated: 23 days ago • Promoted
    Brand Manager

    Brand Manager

    Glenmark Pharmaceuticals • Mumbai, Maharashtra, India
    Glenmark Consumer Care is focused on developing and marketing over-the-counter (OTC) & healthcare products aimed at enhancing consumer well-being through innovative healthcare solutions.Our mission...Show more
    Last updated: 30+ days ago • Promoted
    Brand Manager

    Brand Manager

    Cholayil Private Limited • Mumbai, Maharashtra, India
    MBA / PGDM from a Tier 1 or Tier 2 Business School.ATL, BTL, and digital platforms.R&D, Packaging, Operations, and Finance. RMS, HHP, brand health scores) and identify growth opportunities.A strategic...Show more
    Last updated: 23 days ago • Promoted
    Product Manager / Senior Product Manager - Rheumatology

    Product Manager / Senior Product Manager - Rheumatology

    Ipca Laboratories Limited • Mumbai, Maharashtra, India
    Ipca Laboratories Ltd is hiring into Product Management Team for below mentioned positions, based at Mumbai.Product Manager, Senior Product Manager. Candidate will be responsible for handling market...Show more
    Last updated: 30+ days ago • Promoted
    Mindseed - Brand Manager

    Mindseed - Brand Manager

    Mindseed • Navi Mumbai, India
    We're looking for a Brand Builder, not just a Marketer.Someone bold enough to take a preschool brand that's already loved - and turn it into a movement. At Mindseed, we craft learning jour...Show more
    Last updated: 30+ days ago • Promoted
    Brand Manager- Oncology / Respiratory / Vaccine

    Brand Manager- Oncology / Respiratory / Vaccine

    Confidential • Mumbai
    Brand Manager (Equivalent to GPM).Oncology, Vaccines, General Medicines, and Respiratory.Ensure seamless integration of.Market Growth & Customer Engagement. Collaborate with internal & external stak...Show more
    Last updated: 23 days ago • Promoted
    Brand Partnerships - Sales Manager

    Brand Partnerships - Sales Manager

    Media Vantage • Mumbai, Maharashtra, India
    Media Vantage is a young, rapidly growing, and professional organization in the digital and talent industry.Now in its 15th year, Media Vantage has an enthusiastic team that inspires growth, teamwo...Show more
    Last updated: 30+ days ago • Promoted
    Senior Brand Manager

    Senior Brand Manager

    Please See / / • Mumbai, India
    As a Senior Brand Manager at Please See / / , you will work closely with the account lead to drive strategic and creative excellence across branding and packaging initiatives.You’ll play a key role in...Show more
    Last updated: 2 days ago • Promoted
    Brand Manager, Consumer Activations

    Brand Manager, Consumer Activations

    Tata Consumer Products • Mumbai Metropolitan Region, India
    Key Deliverables in this role : .Conceptualize and execute activations like food festivals, college events, influencer-led challenges and cultural tie-ups. Integrate digital amplification and measure ...Show more
    Last updated: 6 days ago • Promoted