Social Media Manager

Role Overview

We are seeking an innovative and creative Social Media Manager who can lead our brand’s digital presence across Instagram, YouTube, and other key social platforms .

The ideal candidate will have hands-on experience in managing social pages, creating high-performing content, executing collaborations, and driving measurable audience growth.

This role is perfect for someone who understands audience behavior, stays ahead of trends, and can blend creativity with performance-driven strategies.

Key Responsibilities

1. Social Media Strategy & Management

Develop and execute data-driven strategies to grow the brand’s social media presence.

Plan and maintain a consistent content calendar for Instagram, YouTube, and other channels.

Ensure brand tone, aesthetics, and messaging remain consistent across all platforms.

2. Content Creation & Execution

Create engaging content — Reels, Shorts, Memes, Stories, and Posts — that align with the brand voice.

Work closely with designers and video editors to produce visually appealing and trend-focused content.

Monitor trends and adapt them creatively for the brand’s platforms.

3. Collaboration & Influencer Management

Identify and collaborate with influencers, creators, and partner brands to co-create viral content.

Manage end-to-end influencer campaigns — from briefing to tracking performance.

Build long-term relationships with creators and communities to expand reach.

4. Community Engagement

Actively engage with followers through comments, messages, and community posts.

Foster authentic conversations and build a loyal digital community.

Track audience feedback and recommend engagement improvements.

5. Analytics & Reporting

Measure and report on key social media KPIs — follower growth, engagement, reach, and impressions.

Analyze post-performance to understand what works and continuously optimize strategy.

Prepare monthly performance reports highlighting insights and next steps.

6. Innovation & Trendspotting

Stay ahead of evolving social media trends, tools, and formats.

Experiment with creative content ideas and new campaign types to boost engagement.

Contribute fresh, out-of-the-box ideas to increase visibility and organic growth.

Required Skills & Qualification

Bachelor’s degree in any field with proven social media handling experience .

Bachelor’s in Communication, Media, or Marketing is an added advantage .

2–5 years of experience in managing Instagram and YouTube pages.

Proficiency in content tools (Canva, CapCut, Adobe Premiere Pro, etc.).

Strong understanding of content trends, meme culture, and audience psychology .

Excellent communication, writing, and creative thinking skills.

Analytical mindset with knowledge of social media analytics tools .

Desired Personal Traits

Highly creative and innovative , with a strong trend sense.

Self-motivated, results-driven, and able to work independently.

Collaborative and adaptable in a fast-paced environment.

Passionate about storytelling and building online communities.

Other Details

Location : Hyderabad

Work Mode : On-site

Experience Required : 2–5 years

Salary Range : Up to 6 LPA (based on experience and performance)

Week Off : Sunday