Trade Marketing Manager

Company Description

Established in 2010, Fixderma is dedicated to promoting healthy, problem-free skin through pioneering scientific solutions. Trusted by over 5 million satisfied customers and recommended by more than 15,000 dermatologists, we specialize in addressing a wide spectrum of skin and hair-related concerns. Our global footprint extends to 35+ countries, and we commit to innovation with over 200+ formulations developed and produced at our advanced manufacturing facility in Neemrana, Rajasthan. Our dedication to delivering quality skincare solutions worldwide is reflected in our large-scale production capacity.

Role Description

This is a full-time on-site role for a Trade Marketing Manager located in Gurugram. The Trade Marketing Manager will be responsible for developing and executing trade marketing strategies, planning and managing market activities, coordinating with sales teams, analyzing market data, and supporting business planning activities. The role involves close collaboration with various departments to ensure effective implementation of trade marketing initiatives and campaigns.

Include coordination and communication with all internal stake holders which are Sales Team members, Sales Head, Trade activation team and external stake holders like Vendors partners, retailers & distributors. The work profile will include - Trade activation and vendor coordination

Vendor Management  for managing the POSM deployment and execution updates. Co-ordinate with the sales team to ensure in trade execution across beauty stores / pharmacy channel and to track usage, compliance with POSM execution guidelines.

Creating PR / PO for trade marketing & sales activities across pharmacy channel. Invoice verification, submission & payment confirmation to external stake holders Active support for all external meetings, training and trade meets in pharmacy channel & hospital team members.

Processing trade and vendor agreements, renewals processes Competition activity information tracking

Sample Utilization tracking and system report optimization to ensure data is up to date and complied with as per regulations. Visibility & Merchandising Execution Support Will be responsible for all operational work which is related to trade promotions, trade schemes, trade collaterals, trade events, Distributor, Retailer& Pharmacist conferences.

Develop TM initiatives in coordination with Leadership and Sales Team Handling and operational execution of merchandising strategies across Independent & Chain Pharmacy channel, like Shop Branding, POSMs, Indoor & outdoor visibilities