Marketing Head : (Loyalty & Rewards)

CLIENT : Leading Rewards ,Loyalty programs and Gifting co. specializing in Digital Payments, Instant Rewards, and Gift Vouchers / Coupons looking for an able Marketing Head for growth marketing & digital transformation.

Key responsibilities :

• Drove full-funnel marketing transformation by building an integrated content ecosystem across POEM (Paid,Owned, Earned Media), directly contributing to accelerated enrolments and brand visibility
• Lead and optimize digital marketing and performance marketing campaigns on platforms such as Google Ads, Facebook Ads, Instagram, and LinkedIn to enhance portfolio quality & increase memberships and spends.
• Digitally target merchants and affiliates - GO-MMT, Indigo, etc & PGs- PayU, Easebuzz, etc to drive activation spends through high impact campaigns and full funnel digital marketing engagement.

Incumbent Profile :

Annual Compensation : 70-80 LPA

Queries : -

Anoop Sinha, Director- PROFILE HR CONSULTANTS PVT LTD

Cell-9773520069