CRM ExpertNIIT • haryana, haryana, in
CRM Expert
NIIT • haryana, haryana, in
3 days ago
Job descriptionBuild and execute multi-channel marketing campaigns (email, LinkedIn, landing pages, nurture streams) through HubSpot. Align campaigns to funnel stages (TOFU, MOFU, BOFU) and targeted buyer personas. Support verticalized campaigns , across service lines for different stakeholders / org structures. Monitor campaign performance and optimize for conversions and velocity. Partner with sales to identify high-value target accounts and stakeholders, and run personalized ABM campaigns. Report on engagement across contacts mapped to the account and engagement progression. Build dashboards and reports tracking leads, pipeline contribution, asset performance, and ROI . Analyze campaign data to provide insights on funnel bottlenecks and recommendations for improvement. Maintain executive-level reporting for Marketing & Sales leadership. 5–8 years of experience in marketing operations, CRM management, or demand generation. Proven expertise with HubSpot Marketing Hub & Sales Hub (certifications preferred). Strong understanding of account-based marketing (ABM) principles and execution. Experience with lead scoring, segmentation, and workflow automation . Hands-on knowledge of email campaign design, landing pages, A / B testing, and nurture streams . Familiarity with data enrichment tools (Apollo.io etc.). Strong analytical skills—comfortable with dashboards, reporting, and attribution models . Understanding of enterprise B2B marketing funnels and sales alignment. Knowledge of GDPR and data privacy requirements in EMEA / US. Experience with the practical application of agentic AI frameworks, tools and integrations in the HubSpot ecosystem. Detail-oriented & process-driven – ensures zero misses in outreach, follow-ups, and data hygiene. Collaborative communicator – able to partner with sales, content, and design teams seamlessly. Problem solver – able to spot gaps in campaign execution and fix them proactively. Strategic mindset with tactical execution – balances long-term demand-gen strategy with daily campaign needs. Change agent – comfortable driving adoption of CRM processes across teams. Executive presence – able to present insights and recommendations confidently to senior leadership. Curiosity & learning agility – keeps pace with marketing technology trends, AI-driven CRM enhancements, and ABM innovations.
About the company :
NIIT is a leading Skills and Talent Development Corporation that is building a manpower pool for global industry requirements. The company, which was set up in 1981 to help the nascent IT industry overcome its human resource challenges, today ranks among the world’s leading training companies owing to its vast, yet comprehensive array of talent development programs. With a footprint across 40 nations, NIIT offers training and development solutions to Individuals, Enterprises, and Institutions.
Link for our website : https : / / www.niit.com / mts /
Job Description – CRM Expert & Lead (HubSpot & ABM)
Position : CRM Expert & Lead
Function : Marketing – Campaign + CRM
Hiring location : Preferred NCR / Hybrid
Reports to : AVP Marketing
Role Summary
CRM Expert & Lead will own and optimize our HubSpot CRM and campaign automation ecosystem , ensuring flawless execution, lead nurturing, and building ICP / ABM framework towards maturity. This role is critical to driving demand generation, funnel visibility, and sales alignment for multi-million-dollar enterprise deals across North America and EMEA.
The ideal candidate will be a HubSpot power user, configuration expert and automated campaign strategist – someone who can manage day-to-day CRM execution while architecting scalable processes for campaigns, lead scoring, reporting, and ABM programs.
Key Responsibilities
HubSpot / CRM Ownership
- Serve as the HubSpot administrator and subject-matter expert.
- Configure, optimize, and maintain CRM workflows, pipelines, lead nurturing and scoring models, and integrations (Apollo.io, LinkedIn SN, Email validation, AI Tools, website LPs, forms, etc.).
- Ensure data integrity, enrichment, and GDPR / EMEA compliance .
- Train and support marketing teams on CRM best practices.
Campaign Execution & Demand Generation
Account-Based Marketing (ABM)
Analytics & Reporting
Functional Skills & Experience
Soft Skills & Leadership Qualities
If interested please share your updated CV to mala.tg@niitmts.com
NIIT is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic.
Create a job alert for this search
Crm • haryana, haryana, in
Related jobs
)
Director, CRM
Cvent • haryana, haryana, in
Cvent is a leading meetings, events, and hospitality technology provider with more than 4,800 employees and ~22,000 customers worldwide, including 53% of the Fortune 500.
Founded in 1999, Cvent deli...Show more
Last updated: 3 days ago • Promoted
Software Engineer- CRM
NIIT • haryana, haryana, in
NIIT is a leading Skills and Talent Development Corporation that is building a manpower pool for global industry requirements.
The company, which was set up in 1981 to help the nascent IT industry o...Show more
Last updated: 15 days ago • Promoted
Service Delivery Director
HCLTech • haryana, haryana, in
The Engagement Service Delivery Lead will partner with the client decision makers and stakeholders on multiple engagements for Hi-Tech customers.
Manage multiple diverse delivery teams located globa...Show more
Last updated: 3 days ago • Promoted
Crm Expert
NIIT • Haryāna, Republic Of India, IN
NIIT is a leading Skills and Talent Development Corporation that is building a manpower pool for global industry requirements.
The company, which was set up in 1981 to help the nascent IT industry o...Show more
Last updated: 3 days ago • Promoted
CRM / Growth Executive, Noon Food
noon • haryana, haryana, in
On December 12th, 2017, noon launched its consumer platform in Saudi Arabia and the UAE, expanding to Egypt in February 2019.
The noon ecosystem of services now marketplaces for food delivery, quick...Show more
Last updated: 3 days ago • Promoted
Project Manager- Multi Domain (Sales, IT, Finance, HR, ERP & CRM Transformation)
Acuity Knowledge Partners • haryana, haryana, in
Acuity Knowledge Partners (Acuity) is a leading provider of bespoke research, analytics and technology solutions to the financial services sector, including asset managers, corporate and investment...Show more
Last updated: 3 days ago • Promoted
Consumer Product Manager
UNISON INTERNATIONAL CONSULTING (The Recruitment Company) • haryana, haryana, in
Responsible for developing and executing product strategy for various customer segments and ensure both Physical and digital deployment.
Responsible for the revenue achievement through the sales of ...Show more
Last updated: 3 days ago • Promoted
Performance Marketing Expert
Ruokamill • haryana, haryana, in
Performance Marketing Executive – Meta & Google Ads.Plan, execute, and optimize paid campaigns across .Monitor daily performance metrics (CTR, CPC, CPM, ROAS, CPA, Conversion Rate) and optimize bud...Show more
Last updated: 3 days ago • Promoted
Process Expert
Xceedance • haryana, haryana, in
Position Title : Process Expert – Credit Control.As part of the Credit Control team your roles and responsibilities will include but not be limited to the following.
Working in a fusion of sub-functi...Show more
Last updated: 2 days ago • Promoted
CRM Admin Engineer
NIIT • haryana, haryana, in
At NIIT, we’re transforming the way the world learns, for the better.That’s why the world’s best run learning functions across 30 countries trust us with their learning and talent.Since 1981, we ha...Show more
Last updated: 6 days ago • Promoted
SFMC Specialist
Hogarth Studios India • haryana, haryana, in
Responsible for ensuring implementation as per agreement with Brands and Markets.Cross-channel customer engagement tactics, workflow design and validation to include the creation of omni-channel di...Show more
Last updated: 3 days ago • Promoted
CRM Strategy Lead
NIIT • Haryāna, Republic Of India, IN
NIIT is a leading Skills and Talent Development Corporation that is building a manpower pool for global industry requirements.
The company, which was set up in 1981 to help the nascent IT industry o...Show more
Last updated: 3 days ago • Promoted
Product Manager
Sova Health • haryana, haryana, in
India’s fastest-growing precision gut-health startup, building solutions across diagnostics, personalized nutrition, and D2C wellness.
We’re expanding our product team and looking for a.CRM, automat...Show more
Last updated: 3 days ago • Promoted
Senior Email Developer
Hogarth Studios India • haryana, haryana, in
Review creative briefs and asset files; validate content for completeness and accuracy; flag gaps and clarify requirements with stakeholders.
Translate requirements into modular, reusable email comp...Show more
Last updated: 3 days ago • Promoted
Team Leader Content Moderation & Data Annotation
IGT Solutions • haryana, haryana, in
TEAM LEADER CONTENT MODERATION.Lead and manage a team of agents responsible for content moderation across various formats (image, video, text).
Monitor and drive team performance in line with busine...Show more
Last updated: 3 days ago • Promoted
Performance Management Specialist
UNISON INTERNATIONAL CONSULTING (The Recruitment Company) • haryana, haryana, in
Hiring : Performance Marketing Manager | Top Consumer Durables Company | Gurgaon.We are looking for a Performance Marketing Manager for a leading consumer durables brand in Gurgaon.The ideal candida...Show more
Last updated: 3 days ago • Promoted
IPV Transformation
Deloitte • haryana, haryana, in
Strategy, Risk and Transaction.Every day, your work will make an impact that matters, while you thrive in a dynamic culture of inclusion, collaboration and high performance.As the undisputed leader...Show more
Last updated: 3 days ago • Promoted
ID-CMF-Designer
vivo India • haryana, haryana, in
To conceptualize, develop and execute Colour, Material & Finish (CMF) design strategies and proposals for smartphones and IoT products, ensuring that outcomes align with vivo’s brand identity and m...Show more
Last updated: 2 days ago • Promoted