Director of Marketing

About Us

Zycus, recognized by leading analyst firms in procurement technology, empowers teams to unlock deep value through its comprehensive Source-to-Pay (S2P) solutions. At the heart of our S2P solution is the Merlin Agentic Platform, which orchestrates intelligent AI agents to deliver simplified, efficient, and compliant processes.

The Merlin Intake Agent Offers Business Users Unparalleled Ease Of Use, Increasing Adoption Rates And Significantly Reducing Non-compliant Spending. For Procurement Teams, The Merlin Autonomous Negotiation Agent Handles Tail Spend Autonomously, Securing Additional Savings; The Merlin Contract Agent Helps Draft Compliant Contracts And Reduces Risks By Actively Monitoring Them; And The Merlin AP Agent Further Enhances Efficiency By Automating Invoice Processing With Exceptional Speed And Accuracy.We Are An Equal Opportunity Employer

Zycus is committed to providing equal opportunities in employment and creating an inclusive work environment. We do not discriminate against applicants on the basis of race, color, religion, gender, sexual orientation, national origin, age, disability, or any other legally protected characteristic. All hiring decisions will be based solely on qualifications, skills, and experience relevant to the job requirements.

Job Description

We are looking for a dynamic Director of Marketing to lead and scale our marketing efforts globally. As the Director of Marketing , you will be responsible for driving demand generation, brand awareness, and pipeline growth across the enterprise segment. This role requires a strategic thinker with a deep understanding of B2B SaaS marketing, a strong grasp of account-based marketing (ABM), and experience in scaling marketing initiatives for enterprise software companies.

Key Responsibilities

• Demand Generation & Pipeline Growth : Develop and execute multi-channel marketing campaigns to drive qualified leads and revenue growth.
• ABM & Enterprise Marketing : Implement targeted marketing programs for large enterprises ($1B+ revenue), leveraging personalized content and engagement strategies.
• Sales & Marketing Alignment : Partner with the sales team to optimize lead conversion, improve sales enablement, and align marketing efforts with revenue goals.
• Event & Field Marketing : Plan and execute high-impact events, conferences, webinars, and thought leadership initiatives to enhance brand presence.
• Content & Digital Strategy : Oversee content marketing, SEO, PPC, and digital advertising efforts to increase brand awareness and inbound traffic.
• Partner & Alliance Marketing : Collaborate with key consulting and SI partners to create joint marketing initiatives.
• Marketing Analytics & ROI : Track and optimize marketing performance, ensuring a strong return on investment (ROI) and data-driven decision-making.

Job Requirement

Qualifications & Experience

Why Join Zycus

Skills Required

Digital Marketing, Demand Generation, Event marketing