CRM & Automation Operations Manager
Location : Remote
Employment : Full-time via Employer of Record
Reports to : COO
Bridgegold operates multilingual inbound funnels across several digital channels. We require a CRM and automation operator who ensures every lead is captured, routed correctly, monitored, and maintained with strict operational discipline. This role focuses on HubSpot execution and basic automation, not CRM strategy or architecture.
Role Overview
This is a hands-on CRM operations role. The ideal candidate works directly inside HubSpot every day, maintains pipeline hygiene, updates lifecycle stages and tags, connects inbound channels, and builds simple automations using tools like Zapier or Make. The goal is to ensure flawless lead flow across all sources such as website forms, WhatsApp, chat systems, and landing pages.
Key Responsibilities
- Maintain all CRM workflows in HubSpot including pipelines, stages, fields, tags, notes, and assignments
- Ensure accurate lead capture from all inbound channels (forms, website, WhatsApp, chat tools, landing pages)
- Build and maintain basic automation workflows using Zapier or Make
- Connect and monitor chat and form systems such as ManyChat or WhatsApp Business API
- Maintain strict CRM hygiene including dedupe, data corrections, missing fields, and owner accuracy
- Prepare routine CRM operations reports covering volume, movement, and hygiene status
- Monitor user compliance with CRM rules and flag deviations from SOPs
- Document CRM processes, routing rules, and integration procedures
- Collaborate with SEO and Digital Media teams to ensure correct attribution and tagging
Requirements
3–5 years of hands-on CRM operations experience (HubSpot preferred)Experience building simple automations using Zapier or MakeExperience integrating chat tools (WhatsApp API, ManyChat, or similar) with CRM systemsStrong discipline in pipeline and data hygieneAbility to follow and enforce structured processesExcellent English communication and documentation skillsMust be located in IndiaNice to Have
CRM experience in multi-stage or high-value service environmentsFamiliarity with multilingual inbound funnelsExperience with HubSpot forms, lists, filters, and task automationImportant
This is not a CRM architect, strategist, digital marketing, or sales role. It is an execution-focused CRM operations position.
Compensation
₹90,000 per month plus performance bonus
Full-time remote role via Employer of Record