JD : Field Marketing Executive
Company : AccioJob
Location : Multiple Locations (Noida, Pune, Hyderabad)
Type : Full-Time | On-Ground Role | 6 Days Working (Sunday is working)
About AccioJob :
AccioJob is an edtech platform backed by Y Combinator, focused on training students in Full
Stack Development and Data Analytics with guaranteed placements. With our new offline
centers, we're scaling our reach to major cities in India, aiming to create real impact in
students’ lives.
Role Overview :
As a Field Marketing Executive, you'll be the face of AccioJob in the offline market. Your
role is to build strong on-ground awareness, engage with college students, and drive footfall
enrollments for our offline centers. This is a high-ownership, performance-driven role ideal
for someone who thrives on networking, outreach, and strategic execution.
Key Responsibilities :
- Conduct on-ground marketing in colleges, coaching centers, tuition hubs, and career fairs.
- Identify new locations and target groups for lead generation campaigns.
- Distribute marketing materials such as flyers, standees, banners, and pamphlets.
- Track daily visits, leads collected, and feedback from field activities.
- Ensure branding visibility at all targeted institutions and community points.
- Collaborate with the inside sales team to ensure a smooth conversion funnel from leads to admissions.
KPIs (Key Performance Indicators) :
No. of colleges / institutes visited weeklyNo. of leads collected from field activitiesconversion of leads to walk-ins / enrollmentsBranding visibility and recall in target locationsRequirements :
1–2 years of experience in field marketing, below The Line campaigns, or student outreach roles.Excellent communication and interpersonal skills.Strong local network in education institutions is a plus.Comfortable with daily travel within city limits (bike / scooter preferred).Good understanding of youth and student behavior in tech and job-oriented trainingprograms.
Self-motivated and target-driven attitude.Compensation & Perks :
Competitive Salary + Performance-Based IncentivesTravel ReimbursementsCareer growth opportunities in marketing / sales verticalsBe part of a high-growth startup with real impact