Social Media Strategist And Copywriter

Company Description

PR Professionals is an innovative PR agency dedicated to advancing clients' brand equity, reputation, and success through strategic communication solutions. Headquartered in Gurgaon with additional offices across India, the company boasts a dynamic and driven team with extensive media relations expertise. PR Professionals excels in media management, generating recognition and publicity that aligns with clients' business and communication goals. Their comprehensive services include public relations, strategic positioning, media relations, digital marketing, corporate communications, and brand identity development. With over 50 years of collective experience, PR Professionals is a trusted partner for enhancing visibility and fostering relationships.

Role Description

This is a full-time on-site role for a Social Media Strategist and Copywriter, located in Gurugram. The role involves creating innovative social media campaigns, developing engaging content strategies, and managing various social media platforms. Responsibilities include producing high-quality copy for diverse audiences, analyzing social media performance metrics, and optimizing strategies accordingly. The candidate will also collaborate with cross-functional teams to ensure content aligns with PR and branding objectives.

Qualifications

• Expertise in Social Media Strategy, Campaign Management, and Platform Analytics
• Strong Copywriting, Creative Writing, and Content Development skills
• Knowledge of Digital Marketing, Brand Positioning, and Audience Engagement techniques
• Proficiency in Research, Editing, and Proofreading to ensure high-quality content
• Exceptional communication and collaboration skills, with attention to detail
• Understanding of the public relations industry and experience in media engagement is advantageous
• Bachelor's degree in Communications, Marketing, Journalism, or a related field preferred
• Ability to adapt to a fast-paced work environment and meet deadlines