Experiential Program ManagerMirchi • Republic Of India, IN
Experiential Program Manager
Mirchi • Republic Of India, IN
2 days ago
Job descriptionDrive achievement of minimum 25% profitability targets for each IP through strategic planning and cost management. Oversee PnL feasibility for each product / event — from ideation to execution. Evaluate product saleability, audience potential, and monetization avenues across sponsorships, ticketing, and partnerships. Define clear KPIs and success metrics for each property and track progress. Innovate continuously to evolve the IP ecosystem and maintain competitive edge. Build cross-functional alignment across marketing, sales, content, and operations teams for smooth execution. Key Clients, Agencies, Event Managers Self Drive / Go Getter Strategic Thinker Leadership Experimental Ability to work under pressure
KEY RESPONSIBITILES :
1. IP & Product Development
- Conceptualize and build strong, scalable IPs with clear differentiation and audience value.
- Develop ancillary events and spin-offs to strengthen brand association and longevity.
- Ensure every IP has a defined multi-year growth roadmap and sustainability model.
- Own the Product Deck creation – ensuring clarity, creativity, and commercial relevance.
2. Business Planning & Profitability
3. Strategic Growth & Innovation
EXTERNAL STAKEHOLDER
PERSONAL ATTRIBUTES :
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Program Manager • Republic Of India, IN
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