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Programmatic Analyst

Programmatic Analyst

Cybage Softwarefaridabad, India
18 hours ago
Job description

About the Role

We are looking for a skilled AdTech Specialist with hands-on experience in Programmatic Advertising. The ideal candidate should have a strong understanding of the digital advertising ecosystem and be capable of managing, optimizing, and troubleshooting programmatic campaigns across leading platforms.

Key Responsibilities

  • Manage and optimize Programmatic campaigns across various platforms.
  • Troubleshoot AdTech-related issues, including reporting discrepancies, campaign delivery challenges , and platform-side errors.
  • Collaborate with internal teams and external partners / agencies to ensure smooth campaign execution.
  • Prepare, analyze, and interpret campaign reports using Excel and MS Office .
  • Maintain a solid understanding of the Ad Agency ecosystem and campaign workflows.

Preferred / Platform Skills

  • Experience with major AdTech and Programmatic platforms such as :
  • DV360 (Display & Video 360)
  • CM360 (Campaign Manager 360)
  • DSPs (Demand-Side Platforms)
  • SSPs (Supply-Side Platforms)
  • GAM (Google Ad Manager)
  • Other tools and platforms in the Programmatic Buying ecosystem
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    Analyst • faridabad, India

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