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Events and Marketing Coordinator
Events and Marketing CoordinatorGraystone Group • India, India
Events and Marketing Coordinator

Events and Marketing Coordinator

Graystone Group • India, India
1 day ago
Job description

Overview :

Graystone Group is supporting a global cybersecurity firm seeking a high-energy Marketing & Partner Programs Coordinator to help drive its global marketing engine, channel ecosystem, and Critical Services go-to-market strategy. This role manages MDF programs, executes partner-led campaigns, and coordinates major cybersecurity events. The ideal candidate has experience in cybersecurity or enterprise IT and thrives in a fast-paced, cross-functional environment.

Key Responsibilities :

MDF & Partner Programs

  • Manage MDF planning, submissions, tracking, analytics, and claims.
  • Execute joint partner campaigns, webinars, workshops, and co-sell motions.
  • Support Partner Alliance Managers with co-branded collateral, case studies, briefs, and newsletters.
  • Maintain an MDF calendar tied to sales goals and key service offerings.
  • Track ROI and build dashboards for MDF-supported activities.

Event Coordination

  • Support major events such as RSA, Black Hat, Billington Cyber, FS-ISAC, CANSEC, and GITEX.
  • Coordinate partner events across OEMs, distributors, and strategic services partners.
  • Manage logistics including venues, vendors, travel, registration, budgets, and on-site execution.
  • Ensure brand consistency across all event materials.

    • Marketing Execution

  • Assist with multi-channel campaigns (email, digital, social, partner-led).
  • Update website pages related to services, case studies, and partnerships.
  • Draft social content, newsletters, partner updates, and event communications.
  • Monitor campaign performance using HubSpot, Google Analytics, etc.

    • Cross-Functional Collaboration

  • Align with Sales on ICPs and pipeline needs.
  • Support Critical Services offerings with marketing materials.
  • Work with Alliance, Delivery, and Technical teams to translate capabilities into collateral.
  • Assist executives with speaking engagements and high-visibility campaigns.

    • Qualifications :

  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • 3–5 years in cybersecurity, IT services, or channel / partner marketing.
  • Experience managing MDF programs preferred.
  • Hands-on experience with HubSpot, Mailchimp, Canva, Salesforce / Dynamics, or Google Analytics.
  • Strong project management, communication, and organizational skills.
  • Ability to manage events end-to-end and collaborate across global teams.
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    Marketing Coordinator • India, India

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