SEO & Digital Marketing Specialist

SEO & Digital Marketing Specialist (with WordPress Expertise)

Position Title : SEO & Digital Marketing Specialist

Department : Marketing

Reports To : Head of Marketing

Location : Vyttila, Kochi

Employment Type : Full-time

Role Overview

We are looking for a dynamic SEO & Digital Marketing Specialist with strong WordPress and website development expertise to enhance our brand presence, generate leads, and drive measurable business growth. This role combines digital marketing strategy with hands-on website optimization and technical management. The ideal candidate will be both creative and technical—capable of building, optimizing, and scaling digital campaigns while ensuring our website remains a powerful growth engine.

Key Responsibilities

• SEO & Digital Marketing
• Develop and execute SEO strategies (on-page, off-page, and technical SEO) to increase organic traffic and search engine rankings.
• Conduct keyword research, competitor benchmarking, and content gap analysis.
• Manage and optimize paid campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other platforms.
• Track KPIs and generate reports on SEO, SEM, and digital marketing performance.
• Execute content marketing strategies, email campaigns, and lead-generation funnels.
• WordPress & Website Management
• Manage and maintain the company's WordPress website including plugin updates, theme customization, and security monitoring.
• Implement SEO best practices within the website structure, metadata, and content.
• Ensure website speed, mobile responsiveness, and technical performance are optimized.
• Work with designers and content creators to publish, optimize, and update landing pages, blogs, and campaign assets.
• Troubleshoot website issues and coordinate with developers if advanced fixes are needed.

Qualifications & Skills

Key Competencies

What We Offer

Job Types : Full-time, Permanent

Pay : 15,000.00 - 25,000.00 per month

Work Location : In person

Skills Required

Email Campaigns, Content Marketing, Css, Html, Linkedin, Wordpress, Google Ads, Php, instagram , facebook, Google Analytics, Website Management, Seo, Google Search Console