Relationship Lead

About Packt

Packt is a leading publisher of technical learning content with the ability to publish books on new and emerging tech faster than any other publisher in the world. We believe that software has a deep impact on the world, and that software runs on knowledge. Our mission is to increase the shared value of deep tech knowledge. We are tech content engineers and we work with some of the most interesting technical minds and ground-breaking creators on the planet. For more details, see www.packt.com

Overview

The Relationship Lead (RL) plays a pivotal role in Packt's publishing ecosystem by driving both the acquisition of high-caliber authors and the execution of post-publication marketing strategies. As a dynamic link between subject matter experts, developer communities, and Packt's content goals, the RL is responsible for discovering influential voices in tech, nurturing long-term author relationships, and ensuring that each published title achieves visibility, engagement, and commercial success across all sales channels.

This is a strategic, outward-facing role that requires a blend of people skills, product sensibility, marketing acumen, and community-building mindset.

What You'll Do

Key Responsibilities

Post-Publication Marketing Execution

• Drive book visibility on Amazon, Packt.com, and third-party sales channels by executing structured marketing campaigns.
• Work with internal marketing and growth teams to support metadata optimization, keyword targeting, and audience-specific messaging.
• Develop title-specific promotion plans that include outreach to Amazon reviewers, email campaigns, and community events.

Strategic Community & Influencer Engagement

Amazon Review & Reputation Management

Developer Relations & Advocacy

High-Status Author Acquisition & Engagement

Competencies Required

Author Acquisition & Negotiation

Marketing Strategy & Execution

Community Engagement & Influencer Collaboration

Organized, Analytical, & Results-Oriented

Expected Outcomes

Why work at Packt

We recognize how important our people are and acknowledge and support the things that are important to them. We focus on the full team member's experience. We aim to create a positive working environment that supports personal and collective development - where our people can not only grow their skill sets, continuously challenge themselves, and develop their careers, but also work together as a team and with our customers.

We try to achieve this by :

We seek to achieve this by :

Benefits

You will also have access to a range of flexible benefits that are designed to help you make the most of your time with us.

Disclaimer : Packt does not authorize any third-party consultancies, influencers, or agencies to offer employment opportunities on our behalf. We are not involved in any financial transactions with these parties. Our hiring process is managed internally, and all applications should be made through the official procedures outlined in our job listings.

Skills Required

community engagement, Crm Systems