Brand Strategist

Company Description

At Petworx, we are dedicated to shaping a lifestyle for pets and pet parents who believe in better. Every product we offer, from curated pet essentials to meaningful experiences, is rooted in love, quality, and care. Our mission is to elevate the standards of pet care in India, ensuring that we provide the best for animals by focusing on food, grooming, wellness, and accessories that make tails wag.

Role Description

This is a full-time on-site role for a Brand Manager located in New Delhi. The Brand Manager will be responsible for developing and implementing brand strategies, overseeing marketing campaigns, ensuring brand consistency, and conducting market research. Day-to-day tasks will include managing social media presence, coordinating with various departments, and monitoring competitor activity. The Brand Manager will play a key role in boosting brand awareness and driving engagement with our target audience.

Qualifications

• Brand Management and Marketing Strategy skills
• Experience in social media management and digital marketing
• Market Research and Data Analysis skills
• Excellent communication and leadership skills
• Project Management and Coordination skills
• Ability to work on-site in New Delhi
• Relevant experience in the pet care industry is a plus
• Bachelor's degree in Marketing, Business, Communications, or a related field