Senior Social Media Executive

Job Location - Chembur East, Mumbai

We are looking for experienced candidate for the position of Senior Social Media Executive who can strategize, create and curate content, manage promotions and social ad campaigns which will help our organization remain competitive in the digital world.

Job Responsibilities :

• Social Media Strategy : Develop, implement, and manage creative social media strategies across various platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) tailored to the real estate market.
• Content Creation : Create high-quality, engaging content (posts, videos, stories, reels) that resonates with target audiences and drives traffic, leads, and conversions.
• Paid Social Media Campaign Management : Plan, execute, and optimize paid social media campaigns to generate leads for real estate projects and listings.
• Community Engagement : Actively engage with followers, respond to comments and inquiries, and build strong relationships with potential clients.
• Analytics & Reporting : Monitor and analyze performance metrics (engagement, traffic, leads) using social media analytics tools, and provide insights and recommendations for improving future campaigns.
• Trend Analysis : Stay updated on the latest trends in social media, digital marketing, and the real estate industry to implement cutting-edge strategies.
• Collaboration : Get the creatives, videos & reels edited from the Graphic Design Team. Work closely with the marketing, design, and sales teams to ensure alignment on brand messaging, content themes, and campaign goals.
• Hashtag Strategy : Optimize social media posts for search engines, incorporate relevant hashtags, and maximize visibility within target markets.

Qualifications & Skills :

Skills Required

Content Creation, Trend Analysis, Collaboration, social media strategy , community engagement, Google Analytics