SEO Strategy Lead

Job Location : Mulund, Mumbai (Onsite)

Candidates should be from Thane / Navi Mumbai / Mumbai (Central or harbour line).

About the Company :

TrafficHQ is a performance-driven SEO Agency based in Mumbai, specializing in providing SEO solutions to businesses looking to expand their online presence, increase leads / sales, and grow revenue organically. The agency has a track record of leading clients in various industries to success and better returns on marketing expenditure. TrafficHQ offers professional search engine optimization services using trustworthy, future-proof, white hat SEO techniques.

Job Overview :

We are seeking a highly skilled Associate SEO Manager with a proven track record in strategizing, executing, and managing comprehensive SEO campaigns for enterprise-level businesses. The ideal candidate will have extensive knowledge of technical, on-page, and off-page SEO, coupled with a deep understanding of analytics to derive actionable insights. This role demands exceptional client management, people leadership, and a data-driven approach to optimize performance. Experience in e-commerce SEO is highly preferred. You will lead a talented team, ensuring smooth client relations and seamless project delivery while pushing for continuous growth and innovation in SEO strategies.

Roles and Responsibilities :

• Client Management : Serve as the primary point of contact for clients, ensuring consistent communication, managing expectations, and providing strategic guidance to drive results.
• SEO Strategy & Planning : Design and implement advanced SEO strategies across technical, on-page, and off-page domains that align with the business goals of clients, particularly in the enterprise and e-commerce sectors.
• Team Leadership : Manage and mentor a team of SEO specialists and content creators, fostering a collaborative environment while ensuring productivity and job satisfaction.
• Tech SEO Expertise : Lead technical SEO audits, diagnosing crawl issues, improving site speed, and optimizing for mobile and accessibility standards, ensuring adherence to the latest search engine guidelines.
• On-Page & Off-Page SEO Mastery : Oversee keyword research, metadata optimization, content structure improvements, and the development of link-building campaigns, ensuring that all efforts are aligned with both short-term and long-term business objectives.
• Performance Analytics : Leverage data from Google Analytics, Google Search Console, and other advanced tools to analyze performance patterns, identify opportunities for growth, and report on key KPIs to both clients and internal stakeholders.
• E-commerce SEO Optimization : Develop and execute specialized SEO strategies for e-commerce clients, optimizing for product pages, category structure, and internal linking while driving organic traffic and conversions.
• Client Reporting : Provide detailed monthly, quarterly, and ad-hoc reports to clients that break down SEO performance, trends, and actionable insights to demonstrate ROI.
• Cross-Departmental Collaboration : Work closely with the development, UX, and content teams to ensure SEO best practices are integrated across all web projects and marketing campaigns.
• Innovative Thinking : Stay ahead of industry trends, algorithm updates, and emerging SEO technologies, continuously adapting strategies to stay competitive.
• Crisis Management : Proactively identify and resolve potential issues that may impact SEO performance, from algorithm penalties to client concerns, with swift, effective solutions.
• Project Management : Oversee multiple SEO projects concurrently, ensuring deadlines are met and deliverables are aligned with client objectives.

Must-Have Qualifications :

Work Schedule : 10 am to 7 pm

1st and 3rd Saturdays WFH)

For any query, contact aishwarya.kokkadan@traffichq.in .