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Content Manager
Content ManagerFlychem • ludhiana, punjab, in
Content Manager

Content Manager

Flychem • ludhiana, punjab, in
7 hours ago
Job description

We are looking for a skilled and creative Content Manager to build and optimize content across our website and digital touchpoints. The focus is to create high-quality, SEO-driven content that strengthens our brand presence, educates customers, and drives conversions. The ideal candidate must have hands-on experience with Surfer SEO, ChatGPT, SEMRush, Ahrefs, Ubersuggest, MOZ , along with deep knowledge of keywords, SERP mechanics, and SEO-based content development .

Key Responsibilities

  • Write engaging and conversion-centric content
  • Optimize content using Surfer SEO, ChatGPT , and other SEO / analysis tools.
  • Conduct keyword research to identify high-intent and relevant content opportunities
  • Create keyword-rich headlines and descriptions aligned with search intent.
  • Perform keyword research and competitive benchmarking using SEMRush, Ahrefs, Ubersuggest, MOZ , etc.
  • Develop and maintain a content calendar aligned with SEO goals, trends, launches, and brand storytelling.
  • Build and manage a content calendar aligned with launches, seasonality, SEO goals, and brand storytelling.
  • Ensure strong on-page SEO (meta tags, headers, keyword positioning, internal linking, etc.).
  • Support off-page SEO through link-worthy content and outreach suggestions.
  • Track keyword rankings and SERP performance to constantly refine content strategy.
  • Monitor SERP trends, track keyword rankings, and optimize content accordingly.
  • Upload, structure, and maintain content on WordPress and Shopify CMS .
  • Work closely with design, performance marketing, product development, and brand teams to maintain tone, voice, and messaging consistency.
  • Prepare weekly SEO reports with insights, trends, and actionable recommendations.

Required Skills & Experience

  • At least 3-years of experience in content writing / content management with strong SEO exposure.
  • Hands-on expertise with Surfer SEO, ChatGPT / AI-based content tools, SEMRush, Ahrefs, Ubersuggest, MOZ
  • Strong understanding of Keyword targeting and ranking factors, Keyword density and content optimization, On-page & off-page SEO techniques
  • Proficiency in publishing content in WordPress and Shopify
  • Fluent and strong command of English — written and verbal.
  • Experience in Beauty & Personal Care industry content writing is highly preferred.
  • Ability to create content that reflects customer needs and influences purchase decisions.
  • Knowledge of Google Analytics, Google Search Console, Google Ads insights .
  • Understanding of conversion copywriting and consumer psychology .
  • What We Offer

  • Remote working
  • Opportunity to be part of the growth journey of an exciting new D2C brand.
  • Chance to directly influence brand voice and online visibility.
  • Creative, inclusive, and collaborative work environment.
  • Professional development and upskilling opportunities.
  • How to Apply

    Apply here on LinkedIN or share your resume and writing samples / portfolio at careers@flychem.com.

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    Content Manager • ludhiana, punjab, in

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