Growth Marketing Manager

Location : On-Site – Ahmedabad, India Department : Branding & Growth

Employment Type : Full-Time | Monday to Friday | Flexible Timings

About Whatmaction Whatmaction is a fast-growing technology solutions company specializing in AI-driven product development, SaaS platforms, and custom software services for global clients. We are expanding our digital footprint and seeking a highly skilled Growth Marketing Manager to accelerate our brand presence and revenue growth.

Role Overview As a Growth Marketing Manager at Whatmaction, you will be responsible for building and executing data-driven marketing strategies that drive customer acquisition, brand awareness, and lead conversion. You will take full ownership of digital channels, growth initiatives, and performance metrics to scale our product and service growth campaigns.

Key Responsibilities Develop and execute growth marketing strategies focused on lead generation and conversions

Manage digital marketing channels : SEO, SEM, SMM, Email, Paid Campaigns, and Content Marketing

Plan and optimize paid campaigns on Google Ads, Facebook / Instagram, LinkedIn , etc.

Conduct competitive and market analysis to identify growth opportunities

Drive A / B testing , landing page optimization, heatmap analysis for maximum ROI

Work closely with Sales to create marketing-qualified leads (MQLs) and pipeline growth

Measure and report performance using analytics tools (GA4, Search Console, HubSpot, etc.)

Manage social media presence , brand storytelling, and campaign messaging

Own the website traffic growth , SEO performance, backlinks, and domain authority improvement

Create marketing automation workflows and drip campaigns for nurturing prospects

Coordinate with the creative team for impactful marketing assets and content

Ensure consistent brand representation across all customer touchpoints

Track KPIs like CAC, CPL, ROAS, Engagement, MQL-to-SQL conversion rate

Required Skills & Experience 4–8 years of experience in digital / growth marketing (preferably in tech or SaaS industry)

Strong expertise in :

Google Ads, Meta Ads, LinkedIn Campaigns

SEO & organic growth strategies

CRM & automation tools (HubSpot, Zoho, MailChimp, etc.)

Strong understanding of buyer journey and performance-driven marketing

Experience with data analytics , attribution models, and funnel optimization

Excellent communication, storytelling, and copywriting skills

Ability to work with cross-functional teams (Sales, Design, Product)

Good to Have Experience working in a startup environment

Familiarity with AI tools , SaaS growth, and inbound marketing frameworks

Knowledge of UI / UX testing tools like Hotjar, Optimizely, SEMrush, Ahrefs

Education Bachelor’s / Master’s in Marketing, Communications, Business, or equivalent

(Skill and experience are of higher priority)

Soft Skills Creative mindset with data-driven thinking

Leadership and team collaboration qualities

Strong decision-making and prioritization capabilities

Growth ownership mindset with hunger to scale

What We Offer Competitive salary aligned with industry standards

Flexible working hours (On-site)

5-day work week

High growth opportunity with direct business impact

Collaborative environment with modern digital marketing tools

Opportunity to lead & scale marketing strategies across global markets

How to Apply Send your CV, portfolio, and campaign success case studies to :

hr@whatmaction.com