We are seeking an experienced and results-driven Digital Marketing Funnel Specialist to develop, implement, and optimize high-converting sales funnels with a strong focus on performance marketing. The ideal candidate will have hands-on expertise with ClickBank , ClickFunnels , and Vidalytics .
You will be responsible for managing the entire funnel lifecycle—from strategy and design to implementation, testing, and optimization—across a range of digital products and offers, especially in the affiliate and direct-to-consumer (DTC) space.
Key Responsibilities :
- Design, build, and optimize end-to-end sales funnels using ClickFunnels 2.0 for digital and affiliate products.
- Strategically architect high-converting landing pages, opt-in pages, sales pages, order forms, upsell / downsell sequences, thank-you pages, and membership areas using ClickFunnels.
- Customize funnel flows to match the customer journey for various offers, using segmentation logic and conditional paths.
- Ensure all funnel assets are mobile-optimized and meet performance standards for load time and responsiveness.
- Manage product setup and sales integration on ClickBank , including order forms, upsells, affiliate resources, and compliance requirements.
- Set up digital products, subscription offers, and upsell flows within ClickBank’s platform, ensuring full integration with ClickFunnels.
- Utilize Vidalytics to embed and configure Vidalytics video players on landing and sales pages, including autoplay, timed call-to-actions, overlays, and smart video logic, mobile vs. desktop adjustments.
- Collaborate with the stakeholders to ensure all funnel components are aligned and high converting.
- Analyze funnel metrics , identify drop-off points, and implement data-driven improvements.
- Monitor and optimize customer journey touchpoints (email sequences, retargeting, exit pops, etc.).
- Stay updated with platform changes, affiliate marketing trends , and performance optimization tactics.