Digital Engagement Manager

Role : Associate Account Manager - Digital

Position Overview :

We are seeking a talented Social Media Manager to join our dynamic marketing team. As a Social Media Manager, you will be responsible for developing and executing our social media strategies, managing our online presence, and driving engagement across various social media platforms. This role requires a creative and strategic thinker with a deep understanding of social media trends and best practices. The successful candidate will have a passion for storytelling and possess excellent communication and analytical skills.

Responsibilities :

• Develop and implement comprehensive social media strategies aligned with our brand objectives to increase brand awareness, engagement, and drive website traffic.
• Create and curate compelling and shareable content for various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and YouTube.
• Manage and maintain our social media accounts, ensuring consistent brand voice and visual identity across all channels.
• Lead the planning, execution, and optimization of social media projects from start to finish.
• Develop detailed project timelines, budgets, and milestones to ensure projects are completed on time and within scope.
• Provide regular updates and reports to stakeholders on project progress, key deliverables, and any adjustments to the plan.
• Monitor and analyze social media performance metrics, generate reports, and provide insights to optimize strategies and campaigns.
• Develop and maintain a project timeline with clear milestones and deadlines for each phase of the campaign.
• Engage with our online community by responding to comments, messages, and inquiries promptly and in a professional manner.
• Collaborate with cross-functional teams to align social media efforts with broader marketing initiatives, product launches, and campaigns.
• Stay up-to-date with social media trends, emerging platforms, and industry best practices, and proactively identify new opportunities for growth and engagement.
• Research and identify key influencers, partners, and communities to foster strategic collaborations and amplify our brand presence.
• Monitor industry conversations and competitor activities to inform our social media strategies and identify areas for differentiation.
• Stay informed about relevant legal and regulatory requirements pertaining to social media, ensuring compliance in all activities.

Qualifications :

If you are a self-driven and passionate social media enthusiast who thrives in a fast-paced environment, we would love to hear from you. Join our team and play a pivotal role in shaping our brand's digital presence and engagement across social media platforms.