Product Category Strategist

Job Summary

We are seeking a results-driven and analytical E-commerce Category Executive / Manager to oversee and optimize the performance of a specific product category. The ideal candidate will be a strategic thinker with a strong understanding of e-commerce platforms, market trends, and consumer behavior. This role is responsible for the end-to-end category management process, including strategy development, product assortment, vendor relations, pricing, and promotions.

Key Responsibilities

• Develop and execute comprehensive category strategies to achieve sales and profitability targets.
• Analyze market trends, consumer data, and competitor activity to identify growth opportunities and inform strategic decisions.
• Manage the product assortment and lifecycle for the assigned category, including new product launches and the discontinuation of underperforming items.
• Build and maintain strong, strategic relationships with vendors and suppliers, negotiating favorable terms, pricing, and promotional support.
• Oversee pricing strategies and promotional plans to optimize profitability and maintain a competitive market position.
• Collaborate with marketing, sales, supply chain, and product teams to enhance product visibility, improve customer experience, and ensure seamless execution of plans.
• Prepare and present regular category performance reports to senior management.
• Ensure accurate and compelling product content, including listings, descriptions, and images, to improve conversion rates.

Qualifications

Why Join Us?

Location- Durgapur- WB