Company :
Mahindra & Mahindra Ltd Responsibilities & Key Deliverables
- OIL Channel Development by building strong market relationship at Primary & Secondary level.
- To provide OIL market feedback in terms of product, quality, Promotion, pricing, etc. to ensure that they are in tune with market requirements.
- To build rapport with Distributors / distributors to ensure that the channel is developed.
- To redress problems / complaints of Distributors / distributors by providing timely & relevant MIS from time to time.
- To work with Zonal Spares Manager, Area Office, Product Lead OIL to ensure goals and objectives set for Zone / Territory are met.
- To ensure that annual OIL targets are achieved as per plan.
- To build primary & secondary network in Bazar Trade in specified territory.
- To understand and analyze market, develop a plan for stockiest OIL sales targets
- Primary Sales
- Collection
- Development of white-space and monitoring of retailer network and secondary sales
- Development of white-space and monitoring of mechanic, end user channel, local promotions.
- To develop local promotion and branding strategy.
- To understand and analyze market, develop a plan for stockiest / distributor part sales targets.
- To enhance channel reach, penetration and effectiveness of secondary channel.
- To use information of the market analysis and appoint distributor at identified white-space cluster.
- To assist in designing programs / incentives to help build Distributors` capability, commitment and loyalty in consultation with Zonal Parts Manager & Product Lead for OIL.
- To ensure development of distributor capability and Distributors personnel in channel related initiatives by training them and keeping them updated on the Company`s objectives and new developments.
- To provide information on performance of Distributors on a weekly & monthly basis.
- To ensure that market and pricing feedback is updated periodically and utilized effectively. Education QualificationBachelor of Engineering / BTech, MBA (preferred)General Experience5-10 years
- Oil / Lubricant Industry like Shell, Castrol, ValvolineCritical ExperienceProficient in MS Office (Excel & Power point)Data, Trend analysis & Forecasting skills Preferably SAP hands on experienceSystem Generated Secondary Skills