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Marketing Manager
AsmitA Organic FarmsMumbai, Maharashtra, India11 days ago
Job descriptionStrengthen brand identity across AsmitA India Realty, AsmitA Organic Farms, and AsmitA Club. Lead multi-channel campaigns (digital, print, outdoor) to enhance brand visibility and consistency. Oversee execution in collaboration with in-house teams and external creative, media, and PR agencies. Manage and mentor a cross-functional in-house marketing team. Work closely with sales, design, and operations for aligned execution. Collaborate with external partners and agencies to scale marketing efforts effectively. Analyse market trends, customer behaviour, and competitor strategies. Gather insights from influencer feedback, field teams, and e-commerce data. Use findings to refine messaging, segmentation, and campaign strategies. Collaborate with sales and ecommerce teams to optimise performance across D2C and marketplace channels. Support listings and promotional planning for platforms like Amazon, Flipkart, and own website. Create high-converting marketing collaterals and performance-driven sales tools. Lead planning and execution of new product launches, property campaigns, and on-ground activations. Work with event partners, media buyers, and production agencies for impactful rollouts. Track impact and improve launch strategies based on performance data. Monitor KPIs and campaign ROI across all channels. Optimise budgets and tactics using insights from analytics and tracking tools. Present regular performance reports to leadership for decision-making. Manage marketing budgets across verticals with a focus on ROI and brand-building. Forecast marketing activities and align with sales cycles and launch calendars. Ensure efficient spend across internal teams and agency retainers. Experience in omni-channel marketing across real estate,health, and organic D2C categories. Proven success working with creative, PR, digital, and influencer agencies. Strong leadership, analytical thinking, and project management capabilities. Comfort with content strategy, performance marketing, and customer lifecycle campaigns. Bachelor's degree in Marketing, Business, or a related field; MBA preferred. At least 3 years in a leadership role managing a team of 10 or more. 5+ years in digital marketing Ability to multi-task Strong verbal, written, and organizational skills
About the Job :
Job Title : Marketing Manager
Location : Head Office – Mira Road (This is a full-time, on-site role)
Reports To : Director
Experience : 5+ years in digital marketing, including at least 3 years in a leadership role managing a team of 10 or more.
Preferred Background : Food | Real Estate | Health & Wellness
Qualification : Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
Job Summary :
We’re looking for an experienced Marketing Manager to lead digital and offline marketing efforts, drive brand growth, and increase revenue. You’ll manage a dynamic team, execute impactful campaigns, collaborate with influencers, and oversee product launches. The ideal candidate has a strong background in marketing strategy, team leadership, and proven results. If you're a strategic thinker with a passion for growth, we'd love to hear from you.
Key Responsibilities :
Strategic Planning
- Develop and execute integrated marketing strategies across real estate, food and health verticals.
- Identify new growth opportunities and lead brand expansion initiatives.
- Align marketing objectives with overall business and revenue goals.
Brand Management
Team Leadership
Market & Consumer Intelligence
Sales & Channel Support
Product Launches & Campaigns
Performance & Analytics
Budgeting & Forecasting
Key Skills & Competencies
Qualifications
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Marketing Manager • Mumbai, Maharashtra, India
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