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Marketing Specialist, Staff B

Marketing Specialist, Staff B

Blackbaud IndiaHyderabad, Telangana, India
11 days ago
Job description

As a Marketing Data Specialist, you will work alongside the Marketing Data Lead in managing and optimizing lead and contact creation and management processes with a focus on data quality, enrichment, standardization, and supporting ongoing data-related initiatives.

What you’ll do

  • Assist with data enrichment, acquisition, standardization, and segmentation efforts
  • Aid in the management of lead and contact creation and routing workflows, ensuring data flows smoothly to and from CRM (Salesforce) and other systems using tools like LeanData, RingLead, Demandbase Data Integrity, SFDC Data Loader, Cloudingo, and more
  • Ensure lead creation and conversion processes across Sales and Marketing are optimized and adhere to internal and external data health and compliance requirements
  • Support Marketing Data Lead in implementing data governance policies and practices
  • Oversee intake, perform related actions, and ensure positive outcomes of lead generation programs with goal to automate process where appropriate
  • Collaborate with marketing, sales, and customer success teams to support data-driven initiatives and reporting

What we’ll want you to have :

  • 5+ years of experience in data management, marketing operations, sales operations, or customer success operations
  • Familiarity with CRM systems (e.g., Salesforce) and data management tools like LeanData, RingLead, Demandbase Data Integrity, SFDC Data Loader, Cloudingo, and more
  • Strong attention to detail with an understanding of global data governance principles and best practices
  • Ability to work independently and collaboratively with a global team
  • Analytical mindset adept at problem finding and problem solving
  • Able to work flexible hours as required by business priorities

    • India Location

    Our India location is a cornerstone of our global efforts, where innovation and collaboration

    come together to drive our mission forward. This stems from our commitment to expanding

    our global impact by harnessing the incredible talent pool in Hyderabad. Here, you’ll find

    a supportive and inclusive environment that values your contributions and encourages

    growth, both professionally and personally.

    We offer a hybrid work model, blending remote and in-office work to allow flexibility

    while supporting you personally and professionally. We Thrive Together!