Job Description
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industrial sales job description entails actively selling specialized industrial products or services to businesses within a manufacturing sector, requiring a deep understanding of customer needs, technical product knowledge, and the ability to build strong relationships to identify sales opportunities, negotiate contracts, and achieve sales targets while staying updated on industry trends and competitor activity; often involving site visits, technical consultations, and close collaboration with internal teams to ensure customer satisfaction.
Key responsibilities may include :
Prospecting and lead generation :
Identifying potential customers within the industrial market through networking, market research, and cold calling.
Needs analysis :
Understanding customer requirements and pain points to present suitable product solutions.
Technical expertise :
Providing detailed technical information about products, including features, specifications, and applications to customers.
Sales presentations :
Delivering compelling presentations to showcase product benefits and value proposition to prospective clients.
Quotation and pricing :
Preparing accurate quotes and negotiating pricing terms with clients based on company guidelines.
Contract negotiation :
Drafting and finalizing sales contracts with customers, ensuring all terms and conditions are agreed upon.
Account management :
Maintaining ongoing relationships with existing clients, addressing concerns, and identifying new sales opportunities within their accounts.
Customer service :
Providing post-sale support, including installation, training, and troubleshooting assistance.
Market analysis :
Staying updated on industry trends, competitor activity, and market dynamics to inform sales strategies.
Sales reporting :
Tracking sales performance, preparing reports on sales activities, and forecasting future sales.
Required skills and qualifications :
Technical knowledge :
Strong understanding of industrial products, manufacturing processes, and relevant technical specifications.
Sales acumen :
Proven track record in achieving sales targets, effective sales techniques, and negotiation skills.
Relationship building :
Ability to build rapport with customers, establish trust, and foster long-term relationships.
Communication skills :
Excellent verbal and written communication to effectively present information and address customer inquiries.
Problem-solving :
Capability to identify and resolve customer challenges and technical issues.
Industry expertise :
Familiarity with the industrial market, key players, and relevant industry regulations.
Different industrial sales roles might include :
Industrial Sales Engineer :
Focuses on technical aspects of product sales, providing in-depth technical support to customers.
Account Manager :
Manages existing customer accounts, ensuring ongoing satisfaction and identifying new sales opportunities within those accounts.
Business Development Manager :
Primarily responsible for developing new business relationships and identifying new market opportunities.
Requirements
Proven experience as a sales executive or relevant role. Proficiency in English. Excellent knowledge of MS Office. Thorough understanding of marketing and negotiating techniques. Fast learning speed and a passion for sales Self-motivated with a results-driven approach. Aptitude in delivering attractive presentations. A high school degree