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GoNoise.com - Performance Marketer - Meta Ad

GoNoise.com - Performance Marketer - Meta Ad

NoiseGurugram, India
8 days ago
Job description

About us :

Founded by Amit Khatri & Gaurav Khatri in 2014, Noise is India's leading connected lifestyle tech brand that resonates with the pulse of Indian consumers, with a vision to add meaningful upgrades to their lives.

Noise is India's No.1 smartwatch company for 3 years. Every fourth smart watch sold in India today is Noise. As a forerunner in the Indian smart wearable industry, we have also become the only homegrown brand to rank among the Top 3 smartwatch players globally. We are also among the top 2 Truly Wireless Audio brands in India.

We are proud recipients of many prestigious Awards including the Economic Times Startup Awards 2022.

Recently we roped in India's Biggest Sports Icon, Virat Kohli as our Brand Ambassador who joins the cohort along with Rishabh Pant and Tapsee Panu.

We are also a proud Made in India, Make for India brand with 90% of our smartwatches being made in India starting January 2023. In fact, as per Counterpoint Research's Q3 2022 report, 3 out of 4 smartwatches made in India were Noise smartwatches.

For more details, visit our Website and LinkedIn Page.

Your will-be's :

  • Lead ROI-driven paid advertising efforts on Facebook, compose relevant ad copy, create new campaigns, develop and implement A / B tests on copy and landing pages, and publish a weekly ROI report.
  • Understand organization goals and how to maximize those measures of success through tactical strategies, technologies, and data analytics.
  • Suggest landing page optimizations for a better conversion rate on the e-commerce portal.
  • Manage persona-driven ad requirements with the help of the content and creative team.
  • Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards performance-driven marketing objectives.
  • Manage the implementation, tracking, and measurement of integrated 360-degree, digital marketing campaigns within the timelines and budgets.
  • Continuous experiment and run A / B Testing on campaigns, messaging, and targeting to improve ROI.
  • Religiously track funnel conversion and identify critical areas for improvement. Engage with the concerned team to drive engagements and deliver results.

The Ideal "Noisemaker" :

  • 2-3 years of experience managing Facebook marketing Ads with a minimum advertising budget handling exposure of 60-70 lakhs per month.
  • Consumer mindset to understand user experience, persona, and personalized marketing.
  • Strong attention to detail, problem-solver, and independent performer.
  • Prior experience in a campaign management role is preferable.
  • Have strong cultural knowledge (pop culture) and should be aware of day-to-day industry trends.
  • Demonstrate organizational skills, flexibility, and ability to produce results in a fast-paced environment.
  • Brownie points out if you have experience working with / in the E-commerce or Consumer Electronics industry.

    • ref : iimjobs.com)