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Content / Social Media Strategist

Content / Social Media Strategist

Aptech LtdBangalore, IN
30+ days ago
Job description

Brief Job Description :

  • Design and implement content strategy for company website, social media and blogs.
  • Manage and create organic, high quality content / campaign on various social media platforms, company website and blogs that is consistent with the company's brand image and addresses both business goals and consumer needs.
  • Liaise with Marketing team to ensure the content is informative and appealing.
  • Stay up to date with current technologies and social media trends.
  • Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results.

Desired Candidate Profile :

  • Bachelor’s in mass media or relevant field with 2-5 years of industry experience.
  • Proven work experience in Content / Social Media Strategist or similar role.
  • Experience in creating and editing digital content for target audiences across all multimedia and social platforms.
  • Knowledge of copy writing for website and creating roadmaps for blog.
  • Understanding of the SEO best practices.