About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
Role Summary and Impact Lead the Digital planning portfolio for one of our client, strategically guiding a team to achieve client media KPIs. Reporting of the role Reports to the client lead for the business. 3 best things about the job :
- Become a recognized category expert, leading strategic conversations across various platforms.
- Grow your leadership style within an agency committed to nurturing talent.
- Evangelize Tech innovation to build efficiencies
Measures of success
In three months :
Work with all constituents of digital eco-system of Group M under one single roof, bring them together as one offering for the clientIntroduce digital channelsacross media and get the‘optimum’performance media mix across existing clientsLead the team of plannersIn six months :
Learn about effectively pitching 360digital productsto clientsWorked with a diverse team of media buyers and planners across 360-degree media and beyondBe ready to lead and deliver reviewsIn 12 months :
Emerged as a coveted champion and go-to person on digital marketing solutionsProficient with latest trading techniques and deals by managing largest portfolio publishers and channel partnersResponsibilities of the role : Media Planning & Strategy
Work closely and in-depth with a team of digital planners, with the ability to guide on media planning with Platform depthStrategic mindset considering audience deep dive, creating an approach note and bringing GroupM vertical offerings while stitching the final approach / presentation to clientClient Success
Understand client objectives, category / competitive trends for various product categoriesAbility to steer client review meetings on regular basisWork towards delivering client delight and success by stitching all media offering including – Digital media, Offline media, content marketing, brand associationsManage Campaign Supervision Team
Manage and supervise a team of campaign supervisorsMust know platform nuances and details to lead a team of Supervisors efficientlyGuide the team on regular basis for Optimization of campaignsWork with the Planning team delivering time to time reports,Campaign and business reporting
Work with the team of planners and reporting experts to build and deliver camping reports and Post Campaign analysis time to timeHave the foresight to tie back media delivery and reports with business objectivesWork on automation of reports with the automation experts in GroupMTeam Management
Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews.Develop and strike partnership deals with key publishers and large affiliatesSkills and Experience
Minimum 6 years in digital media planning and buyingExcellent written and oral communication skills combined with outstanding presentation skillsTeam management skillsUnderstanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) – PreferredApplied knowledge of 3rd party ad serving, website and tracking and associated technologies – PreferredIntermediate to advanced analytical skills, specifically relating to performance data and metrics – PreferredStrong interpersonal and communication skillsProblem-solving skillsAbreast with the latest technology that will affect digital advertisingWorked closely with publisher partners to elevate industry standards in-line with client needs.Exposure to affiliate and programmatic technologiesPeople managing skillsLife at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice (for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.