Director - Digital Planning

Description

KEY RESPONSIBILITIES :

Completion of tactical plans, performance reports, and post-campaign Analysis as directed across all digital inventory (from search to video) for the campaigns within their scope

Responsible for expressing the rationale behind media investment decisions and evidencing the performance vs. expected outcomes

Proposing new and innovative solutions to briefs

Multi-brand, Multi-product handling; demonstrate 360 degree thinking beyond digital

Brand building and client servicing

Responsible for the quality of reporting and insights within assigned campaigns

Host client 1-1 meetings and sync-ups

Deliver quarterly, semi-annual, or annual updates on work quality

Identify new vendors / partners while maintaining a POV on them

Drives how syndicated and first party data is used within the campaign lifecycle

PROFILE REQUIREMENTS :

7-9 years of relevant work experience

Post Graduate Degree / Diploma in Advertising / Marketing / Communication

Solid grasp of digital marketing, especially a deep knowledge of digital media

Experience using technology to connect with key target audience segment

Proficiency in digital media planning and trafficking softwares, including DoubleClick / DART (or equivalent), Similarweb and ComScore

PREFERRED SKILLS :

Excellent research and analytical thinking skills

Eye for detail and speed of delivery

Excellent verbal and writing skills

Resourceful problem solver

Team player, and ability to work under pressure

Strong organizational skills, detail-oriented and capable of multi-tasking

About Havas Media Network India

Havas Media Network India is a media conglomerate that operates within a global framework – Mx – to drive Media Experiences and invest in Meaningful Media to build Meaningful Brands. The network offers a wide range of integrated marketing solutions covering strategy, media planning & buying, PR, social media, mobile, sports & entertainment, data, research & analytics services across traditional and digital media. It consists of media networks – Havas Media, PivotRoots and Arena Media, and specialist brands – Havas Market (e-commerce), Havas Play (entertainment, gaming, sports and fandom), Havas Play Gameplan (sports marketing), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (social media), KlugKlug (influencer marketing) & Havas Media Tribes (out-of-home).

For more information, visit & follow Havas Media Network on social media.

About Havas

Founded in 1835 in Paris, Havas is one of the world’s largest global communications networks, with more than 22,000 people in over 100 countries sharing one single mission : to make a meaningful difference to brands, businesses, and people. Havas has developed a fully integrated model through its 70+ Havas Villages around the world, covering all communication activities. The teams of the three business units, Havas Creative Network, Havas Media Network and Havas Health & You, work together with agility and in perfect synergy to offer tailor-made, innovative solutions to clients that support them in their positive transformation. Havas is committed to building a diverse culture where everybody feels they belong and can be themselves and thrive. Havas integrated into Vivendi, a global leader in media, entertainment, and communications, in December 2017. Further information about Havas is available at .

About Havas India

Havas India gathers the expertise of 21 agencies, specialised divisions and strategic alliances across 3 verticals :

Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Market (e-commerce), Havas Play (sports, entertainment & content), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure play social media); strategic alliances : Havas Media Tribes (out-of-home), Havas Play Gameplan (sports marketing) and KlugKlug (influencer tech stack)

Havas Creative Network – Havas Worldwide India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), ekino (technology consulting & digital deployment), Think Design (UX / UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions) Conran Design Group Mumbai (branding & design), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale)

Havas Health & You – Havas Life Sorento (health & wellness communications)

With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurgaon and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2000+ professionals and associates.

As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 2 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, e4m Indian Marketing Awards 2023, ABBY One Show 2023, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

For more information, visit and follow Havas India on social media.

LI-PT1

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.