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Google Ads Specialist

OutsourcedUSGhaziabad, IN

15 days ago

Job description

Role Overview

We are seeking a skilled Google Ads Specialist with experience in managing and optimizing PPC campaigns. You will be responsible for setting up, monitoring, and improving Google Ads campaigns to increase conversions and maximize ROI.

Key Responsibilities

Develop and manage Google Ads campaigns (Search, Display, Shopping, YouTube, etc.).
Conduct keyword research and audience targeting to improve campaign performance.
Optimize ad copy, landing pages, and bidding strategies.
Monitor and analyze campaign performance using Google Analytics and other tools.
Provide regular reports with actionable insights and recommendations.
Stay up to date with the latest Google Ads trends and best practices.

Requirements

Proven experience in Google Ads campaign management.

Strong analytical skills and experience with Google Analytics.

Knowledge of conversion tracking, remarketing, and audience segmentation.

Ability to create and optimize high-performing ad copies.

Experience working with e-commerce or lead generation campaigns is a plus.

Strong communication and reporting skills.

Ability to work independently and meet deadlines.