Paid ads (ppc%2C meta) specialist for a digital marketing agency Jobs in Coimbatore, in
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Paid ads (ppc%2C meta) specialist for a digital marketing agency • coimbatore, in
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Harmoney AdlyCoimbatore, INJunior Digital Marketing Executive
Profitcast Growth Marketing AgencyCoimbatore, INJob Summary :
As a Performance Marketer and eCommerce Manager, you will lead our digital marketing initiatives with a focus on optimizing performance across various channels, including Meta Ads, to achieve revenue targets. You will also manage our eCommerce platforms, ensuring an exceptional online shopping experience. This role requires a blend of analytical prowess, creative thinking, and eCommerce operational knowledge.
Key Responsibilities :
Performance Marketing
- Develop, execute, and optimize PPC campaigns across digital platforms, including Google Ads, Meta Ads (Facebook and Instagram), , and more, to meet KPIs and drive revenue growth.
- Conduct keyword research, audience targeting and segmentation, and A / B testing to improve campaign performance across all platforms, with a strong focus on Meta Ads.
- Analyze performance metrics, including conversion rates and ROI, across all campaigns to make data-driven decisions for budget allocation and campaign optimization.
- Stay updated with digital marketing trends and platform updates, especially on Meta platforms, to leverage new tools and strategies.
- Collaborate with content and design teams to create compelling ad creatives, landing pages, and engaging visuals for Meta Ads.
eCommerce Management
Preferred Skills :
Career Path :
This role offers a pathway to advance to senior marketing roles, specialize in areas such as SEO, PPC, or digital analytics, or transition into strategic positions like Digital Marketing Director or eCommerce Director.
This comprehensive job description for a Performance Marketer and eCommerce Manager highlights the dual focus on driving digital marketing results through various platforms, including Meta Ads, and managing eCommerce operations to enhance online customer experiences. It outlines the necessary skills, qualifications, and attributes for candidates, indicating the role's importance in achieving the organization's marketing and sales objectives