Ascendion - Senior UX Researcher

About the Role :

We are seeking a highly skilled, empathetic, and strategically-minded Senior User Experience Researcher to join our dynamic team in Hyderabad. In this pivotal role, you will be instrumental in driving user-centered design by uncovering deep insights, identifying critical unmet needs, and shaping innovative solutions, specifically within the complex B2B business landscape.

You will lead end-to-end research initiatives that directly influence product strategy, design decisions, and feature prioritization for our clients' enterprise-level products. This position requires a seasoned researcher who can not only execute a wide range of research methodologies but also synthesize findings into compelling, actionable recommendations that lead to the creation of truly impactful and user-centric Responsibilities : Strategy & Execution :

• Plan, design, and execute a wide range of qualitative and quantitative user research methods, including but not limited to : in-depth interviews, usability testing (moderated / unmoderated), surveys, field studies, ethnographic research, concept testing, diary studies, card sorting, and tree testing.
• Specialize in understanding complex B2B user behaviors, workflows, pain points, and decision-making processes across various industry verticals.
• Conduct research specifically tailored to enterprise-level products and services, engaging effectively with business professionals, IT decision-makers, and key Generation & Analysis :
• Analyze complex research data to derive actionable insights, identify underlying user needs (both stated and unstated), pain points, and opportunities for innovation.
• Synthesize research findings into clear, concise, and compelling narratives, leveraging artifacts such as user personas, journey maps, service blueprints, and mental models.
• Develop frameworks and models to describe user behavior and design & Influence :
• Collaborate closely with product managers, UX designers, engineers, and business stakeholders to translate research insights into actionable design recommendations and product strategies.
• Influence product roadmaps and feature prioritization by advocating for user needs, validating hypotheses, and providing data-driven insights.
• Communicate research findings effectively through engaging presentations, detailed reports, and interactive workshops to diverse & Best Practices :
• Contribute to the development, refinement, and standardization of our UX research methodologies, tools, and best practices across the organization.
• Mentor junior researchers and foster a culture of curiosity and continuous learning within the Skills & Qualifications : : Significant experience (typically 5+ years) in User Experience Research, with a demonstrable track record of impacting product development.

UX Research Expertise :

B2B Domain Experience :

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