SEO Executive

Develop and implement SEO strategies to improve organic search rankings and traffic.Conduct keyword research using tools like SEMRush and Ahrefs.Optimize web pages for on-page SEO (metadata, internal linking, URL structure).Implement off-page SEO strategies like link building and outreach.Collaborate with the content team to optimize blogs and articles for SEO.Use AI tools for content creation and optimization.Work with the development team to ensure technical SEO compliance (page speed, mobile optimization, schema markup).Monitor website traffic, rankings, and user behavior through analytics tools (Google Analytics, SEMRush, Ahrefs).Create reports and provide data-driven insights to improve SEO strategies.Conduct competitor analysis to identify opportunities for improvement.Write SEO-friendly blogs and articles.Stay updated on SEO trends, algorithm changes, and industry best practices.College graduate or diploma holder in Marketing, Communications, or a related field.Minimum 1 year of experience in SEO, digital marketing, or content marketing.Strong understanding of search engine algorithms and ranking factors.Experience with content management systems (CMS) like WordPress or similar.Familiarity with HTML, CSS, and web development principles.Proven ability to analyze data and derive actionable insights.Knowledge of Google Search Console and other SEO tools.Excellent written and verbal communication skills.Strong organizational skills and attention to detail.Ability to work independently and as part of a team.Proactive in staying updated with SEO trends and best practices.