Field Marketing Specialist

Location : Bangalore

CTC : ₹4 – ₹5 LPA Employment Type : Full-time

Company Description Kuddle is a fast-growing startup transforming pet care by offering doorstep services like grooming, training, veterinary care, and pet product delivery. We are now looking to expand our reach by tapping into new demand channels through offline activations and partnerships.

Role Description As a BTL Associate, you will be responsible for

executing on-ground activities

building local partnerships, and identifying new growth opportunities in untapped offline markets. This role is perfect for someone who enjoys fieldwork, engaging with people, and building things from scratch.

Key Responsibilities :

Plan and execute

on-ground activations and offline marketing initiatives

to drive brand awareness and customer acquisition. Identify and develop

new offline demand channels

through partnerships and community engagement. Generate high-quality leads through local outreach and relationship-building efforts. Track performance of each initiative and continuously improve based on data and feedback. Collaborate with internal teams to align offline efforts with overall marketing and sales goals.

What we're looking for :

Strong interpersonal and communication skills. High level of initiative, ownership, and a problem-solving mindset. Willingness to engage in fieldwork and independently drive on-ground execution. Ability to identify growth opportunities and work in a dynamic, fast-paced environment.

Prior experience in BTL marketing / event management / sales is a plus, but

not mandatory