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Lead Generation Associate / Inside Sales Associate

Novac Technology SolutionsIN

29 days ago

Job description

Salary : Competitive / Paid in Indian Rupee . INR / Annual Recommended Quick Links

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What You Should Know About This Job

Join one of India's Top 100 Best Companies to Work for, Novac Technology Solutions Private Limited. As a digital transformation and cloud solutions company with strong expertise in Financial Services, Insurance Services, Immersive and Learning solutions, we innovate and create a niche for organizations in an ever-evolving digital landscape

About the Role :

We are looking for an ambitious and dynamic Lead Generation Specialist to generate lead, client outreach, and sales pipeline creation for our Digital Lending Solutions. The candidate will play a critical role in connecting with potential clients, understanding their needs, and positioning our offerings to help them accelerate their digital lending transformation.

Key Responsibilities :

Study our Digital Lending solution in detail and tailor value propositions specific to each target segment (NBFCs & fintechs).

Identify and prospect potential customers through outbound calls, emails, LinkedIn, and other channels.

Research target accounts in NBFCs and fintech companies to identify key stakeholders and decision-makers.

Research and track new players in the lending space (via RBI, NHB, etc.) to build a dynamic and relevant prospect list.

Do email campaigns

Monitor BFSI events and industry conferences across the country, participate actively to represent Ziva, build brand visibility, and network with key stakeholders

Should take stall in BFSI events and propagate Ziva

Maintain and update a competitor intelligence database, mapping their customer base, understanding gaps, and identifying opportunities for conversion

Engage with prospects to understand their current solutions effectiveness and identify pain points with competitor offerings.

To keep track of tenders for digital lending platform

Qualify leads and schedule discovery calls or product demos for the Sales / Account Executives.

Collaborate with marketing and sales teams to improve lead qualification strategies and campaign effectiveness.

Maintain accurate records of lead interactions, statuses, and notes in the CRM system.

Consistently meet or exceed monthly targets for lead generation and qualified opportunities.

Stay updated on market trends and competitors to identify new outreach opportunities.

Desired Skills & Experience :

MBA-Marketing fresher who has a strong interest towards Lead Generation for SaaS, Fintech, or Digital Lending Solutions.

Strong communication and persuasive skills.

Familiarity with CRM tools and sales outreach platforms.

Self-motivated with a target-driven approach.

Willingness and ability to travel as needed

Fluency in Hindi and English is mandatory

Interested candidates can share your updated CV to

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Inside Sales Associate • IN

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