A Communications agency is hiring for the profile of Public Relations Senior Executive / Manager.
Location : Mumbai
Experience : 2 -6 years
Vertical : Lifestyle
Job Role
Understanding of PR landscape - traditional and new age media so that one can offer strategic integrated communication solutions.
A very dynamic, passionate PR professional who is aggressive and result oriented at work
Ability to build, lead and solidify the team by guiding them to bettering at the work they do.
On The Clients Front
- Managing a portfolio of clients’ PR accounts
- Building and sustaining relationships with existing and new clients
- Understanding the clients, industry, competitors and media well of the sector the clients are into
- Investing in research undertaken for the brands to be able to introduce creative communication strategies
- Keeping abreast of current PR trends and tools
- Providing strategic (innovative and creative) counsel to clients to aid their PR and wider marketing campaigns
- Developing industry, sector and product focused PR campaigns
- Managing a high level of client interaction
- Liaising with clients regarding press campaigns, creative projects and PR solutions
- Offering Value addition that meets with their overall business objectives
- Fulfilling the client’s key performance indicators and growing accounts
- Contributing to daily meetings, and liaising and updating clients on PR activities
- Reviews with clients on a monthly basis and Analysing PR coverage and providing written reports
- Developing news angles, stories and pitches to further the client’s profile, products and services.
On The Media, Team and BD Front
Understanding the sector media level and building expertise so as to provide media strategies to the brandMaintaining a network of media contacts including journalists and industry spokespeopleDaily point of contact with key media and influencer contactsManaging and mentoring team at an executive levelWorking with them closely on the brandsAssisting the seniors in winning new business and developing current client accountsHigh levels of communication - both presentation, verbal and written skillsContributing to overall business