About Us : Lxme is a leading financial services platform in India, committed to revolutionizing the way women manage and grow their finances. We are on a mission to provide innovative and accessible financial solutions to our women audience, leveraging cutting-edge technology and a customer-centric approach.
Responsibilities :
- To contribute / align / build on the organization’s vision on Products & Solution. Understands interplay between products, service, solution, business case and operationalization.
- Create Product Strategy & implementation roadmap in line with Business Plan and backed with strong Customer & Market insights. Conduct Gap Analysis (consumers, market, segments) to identify underserved and unserved needs.
- Focus on Market Research & Consumer Insights and supports Competitive Intelligence & Product Testing to generate intuitive, inspirational and data-driven insights to ultimately fuel customer value and business impact.
- Create strong funnel for new product development and incremental improvements in our product portfolio.
- Co-own the P&L for New Products along with Business.
- Tracks products / solutions performance regularly to ensure plans / tweaks in time. Gain insights from Customer feedback to provide appropriate solutions and take quick corrective actions
- Work collaboratively with cross-functional team including BD, Operations, Marketing, Technology to develop and implement product strategies seamlessly.
- Build Go-To-Market Strategy with the team. Develop the right communication including core positioning and digital marketing to position, promote and establish product with respective segments
- Drive strategic alliances and partnerships where required Requirements
Profile :
3+ years of experience in Product Management role across industries like Fintech / FMCG / Ecommerce with experience in building gamification, community and platforms an advantage.Have good exposure to managing end-to-end lifecycle of new product development.Certification in project management will be an added advantageExperience working with startups / Mid-tier organization is a plus What we are looking for in a candidateConsumer Centricity, Growth & Entrepreneurial MindsetCommercial Awareness and familiarity with Market Research, Competition and Analytics.Ability to derive insights from Market as well as Data and use the same for Product Development, Improvements, and IterationsAbility to Multi-Task, Collaborate and Prioritize