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Account Director - Digital

Account Director - Digital

Leela Creative WorksBengaluru, Karnataka, India
30+ days ago
Job description

About the Company :

We are Leela Creative Works, an indic-grated (Indic + integrated) communication and technology agency that assists clients in positioning, scaling, and reinventing their brands. We are a future-ready, AI-native agency. Our full-funnel approach combines strategy, creative, content, technology, UI / UX, and media to help brands take the next big leap.

We craft meaningful connections between brands and consumers by leveraging deep cultural and consumer insights. Rooted in India's rich heritage, our creative solutions are designed to resonate with the rhythms of Indian culture, ensuring authenticity and relevance in every campaign / every stage of the consumers’ journey.

Backed by investors from the United States, we are a well-funded startup set to launch in June 2025 with a fully operational setup, including a website, office space, and other essential infrastructure. As we prepare for this milestone, we are actively building a dynamic team, with recruitment currently underway to drive our vision forward.

We're Hiring : Account Director - Digital

We are looking for a highly skilled and experienced Account Director with over 6+ years of proven expertise in leading teams, overseeing campaigns from conceptualization to delivery to the client, ensuring seamless coordination between various teams such as client servicing, art directors, copywriters, designers, and other creative specialists, providing guidance, mentorship, and also support the company’s vision and mission.

Additionally, a strong connection to traditional Indian values and cultural sensibilities is essential, as we seek to create campaigns that resonate with diverse audiences while staying true to our rich heritage. If you have the creativity, expertise, and cultural insight to make a meaningful impact, we would love to connect with you.

What to Expect :

  • Become part of an innovative new-age digital agency that celebrates Indic heritage and new-age creativity.
  • Opportunity to be at the helm of affairs of a rapidly evolving organization.
  • Unlock opportunities for personal and professional development.
  • Work alongside top industry professionals in advertising and marketing communications.
  • Engage with major brands to create memorable and impactful campaigns.
  • Benefit from a competitive salary that aligns with industry benchmarks.
  • Earn performance-based incentives in addition to your salary.
  • The excitement and fulfilment of working and growing along with the startup

Key Responsibilities :

Digital Landscape & Integration

  • Remain ahead of the curve on digital innovation, including platforms like social, programmatic, SEO / SEM, and influencer marketing.
  • Advise clients on optimal digital strategies aligned with business and campaign goals.
  • Integrate digital tactics into overarching marketing strategies for cohesive, cross-platform execution.
  • Partner with digital, media, and performance teams to champion data-led decision-making.
  • Analyse key performance indicators (CTR, CPC, conversions, engagement, etc.) to drive campaign optimization.
  • Map and influence the digital customer journey for maximum impact.
  • Utilize tools such as Google Analytics, Meta Business Suite, HubSpot, and marketing automation platforms to monitor and refine digital efforts.

    • Process, Systems, and Quality Control

  • Optimize internal processes to drive efficiency and enhance output.
  • Design and implement robust project workflows and approval frameworks.
  • Establish stringent quality assurance protocols across all deliverables.

    • Business Development

  • Uncover growth opportunities within the existing client portfolio.
  • Take ownership of new business pitches and lead them to successful outcomes.
  • Develop persuasive proposals and engaging pitch decks that win clients.
  • Play an active role in shaping and executing the agency’s strategic growth initiatives.
  • Craft tailored, results-driven proposals that resonate with client objectives.

    • Industry Awareness & Innovation

  • Stay at the forefront of media trends, technological advancements, and evolving consumer behaviours.
  • Translate industry insights into actionable ideas for both, for clients as well as for internal teams.

    • Team Management & Leadership

  • Inspire, guide, and empower account teams, fostering a high-performance culture.
  • Delegate tasks effectively while ensuring optimal workload distribution.
  • Conduct regular performance evaluations and offer constructive feedback for continuous improvement.
  • Oversee recruitment, training, and seamless onboarding of new team members.

    • Financial & Commercial Management

  • Lead the creation and oversight of account budgets, aligning them with business goals.
  • Ensure account profitability through strategic resource allocation and cost control.
  • Negotiate contracts and clearly define scopes of work in client agreements.
  • Approve all estimates, SOWs, and billing documents to maintain financial accuracy and transparency.

    • Campaign Execution & Oversight

  • Direct end-to-end campaign management, from planning through execution.
  • Supervise the development of precise, insightful creative briefs.
  • Ensure all creative output aligns with client expectations and brand guidelines before delivery.
  • Uphold high standards in every deliverable, ensuring consistency in tone, messaging, and quality.
  • Monitor campaign timelines, budgets, and deliverables to ensure seamless execution.
  • Collaborate cross-functionally with creative, media, and production teams to achieve campaign excellence.

    • If you're someone who blends digital savvy with deep cultural insight and is excited to lead a passionate team, we’d love to hear from you at namaste@leelacreativeworks.com.

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    Account Director • Bengaluru, Karnataka, India