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Marketing Associate

Marketing Associate

DataKrew Pvt. Ltd.Pune, India
2 days ago
Job description

Role Overview :

We are looking for a driven and detail-oriented candidate to join as an IHL (Institute of Higher Learning) Marketing Associate. This role is ideal for someone eager to learn about B2B go-to-market execution and higher-ed operations. You will work directly with the founder to support the end-to-end onboarding of our first set of university partners and their sourcing agents.

Key Responsibilities :

  • Research and identify suitable universities (IHLs) and their admissions leadership to reach out to.
  • Craft clear thoughtful outreach emails and LinkedIn InMails to initiate conversations.
  • Maintain an organised CRM (Google Sheets / Airtable / HubSpot) with outreach pipeline status updates and call notes.
  • Coordinate demo calls between founder and university stakeholders ensuring pre- and post-meeting follow-ups.
  • Build onboarding guides and SOPs for student-sourcing agents.
  • Collaborate on refining the OpenGrads deck landing page copy and one-pager collaterals.
  • Track key GTM metrics such as outreach volume conversion rates demo-to-sign rate and agent activation.
  • Support webinar and pilot onboarding logistics when required.

Qualifications :

What Were Looking For :

  • Excellent written communication skills and ability to write structured persuasive outreach.
  • Comfortable navigating LinkedIn email sequencing tools and maintaining spreadsheets.
  • Detail-oriented with the ability to juggle multiple conversations and deadlines.
  • Professional presence and customer empathy when interacting with senior stakeholders.
  • Ownership mindset and hunger to build from scratch.

    • Bonus Skills (Not Mandatory) :

  • Exposure to higher-ed university partnerships or edtech sales.
  • Basic design skills in Canva or Figma to tweak GTM assets.
  • Understanding of n8n Zapier or basic automation workflows

    • Additional Information :

    What Youll Gain :

  • Hands-on exposure to B2B GTM in a zero-to-one startup.
  • Direct mentorship from the founder and strategic insight into product-market fit.
  • Experience in working with global education institutions and agent networks.
  • A Letter of Recommendation and potential conversion to full-time GTM staff based on performance.

    • Remote Work : Employment Type :

    Intern

    Key Skills

    Digital Marketing,Marketing,MailChimp,Business Management,Constant Contact,HubSpot,Responsys,Email Marketing,Adobe Photoshop,Social Media Management,Copywriting,Adobe Indesign

    Experience : years

    Vacancy : 1

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    Associate Marketing • Pune, India